Economics of Strategy
 Hardcover, 6th edition | |
| Country | United States |
|---|---|
| Language | English |
| Subject | Business strategy, economic theory |
| Genre | Non-fiction |
| Publisher | John Wiley & Sons |
Publication date | September 4, 2012 (6th edition) |
| Media type | Print, e-book |
| Pages | 560 pp. |
| ISBN | 978-1118273630 |
Economics of Strategy is a textbook by David Besanko, David Dranove, Scott Schaefer, and Mark Shanley. The book offers a solid economic foundation for strategic analysis.[1] The text was initially published in 1996 by John Wiley & Sons and, as of 2017, available in its seventh edition. Economics of Strategy is one of the leading books of its kind and has earned loyalty both as a classroom tool and as a professional reference book. The signature book covers feature famous impressionist paintings. The Economics of strategy, 5th édition as been translated into french by Thierry Burger-Helmchen, Julien Pénin and Caroline Hussler, under the title "Principes économiques de stratégie", edited by DeBoeck.
Overview
This influential business book provides a detailed and comprehensive text offering a link between economic theory and business applications. The book uses economic theory to discuss and to quantify popular concepts of modern business strategy.[2] The text is technical in its approach but accessible due to its numerous real-world examples. The examples are drawn from around the globe and cover various business practices from the eighteenth century to modern days.
- Part One centers on the boundaries of the firm;
- Part Two discusses competition;
- Part Three focuses on positioning and sustaining advantage; and
- Part Four covers the interface among the theory of the firm, organization design, and business strategy.
See also
References
- ↑ "Economics of Strategy, 6th Edition". wiley.com. Retrieved 2015-05-07.
- ↑ "Economics of Strategy". bol.com. Retrieved 2015-05-08.