Dana (Mirna)

Dana, d. o. o.
Private
Industry beverage
Founded 1952
Headquarters Mirna, Slovenia
Key people
Marko Hren (managing director) (2010)
Products mineral water, fruit juices, alcoholic beverages
Revenue Increase 13 million (2011)
30.000 (2011)
Owner Plasta d.o.o. 58.79 %, Franc Frelih 32.43 % (2010)
Number of employees
100 (2011)
Website http://www.dana.si/en/

Dana, proizvodnja in prodaja pijač, d. o. o. (English: Dana, the manufacture and sale of drinks) is a major Slovenian manufacturer of alcoholic and non-alcoholic beverages.[1][2] It is located in the village of Mirna in southeastern Slovenia.[3]

The company was established as a work organization in 1952.[4] The brand Dana was registered in 1955.[2] At first, the company produced only alcoholic beverages. After 1970, the program was expanded with the non-alcohol beverages. Since 2005, Dana has made the majority of profit with its high-quality natural mineral water Dana.[4] In July 2012, the company was transformed from a joint-stock company to a limited liability company. It changed its name from Dana, tovarna rastlinskih specialitet in destilacija, d.d. (English: Dana, the plant specialties factory and distillation) to Dana, proizvodnja in prodaja pijač, d.o.o. (English: Dana, the manufacture and sale of drinks).

In 2000, Dana was ISO 9001 certified. In 2009, it obtained the International Food Standard (IFS) certificate.[3]

References

  1. Ambrožič, Janja (25 March 2010). "Dana je lani ustvarila 130 tisočakov dobička" [In the previous year, the income of Dana was 130,000 euros] (in Slovenian).
  2. 1 2 Božič Kranjec, Jerca (26 March 2010). "Dana namesto maline" [Dana instead of Malina] (in Slovenian). Žurnal.
  3. 1 2 "Danin lanski dobiček bo ostal nerazporejen" (in Slovenian). Poslovni.Dnevnik.si. 27 August 2009.
  4. 1 2 Nose, Mojca (2006). "Regionalna geografija občine Trebnje s poudarkom na prsti in rastlinstvu" [Regional Geography of the Trebnje Municipality with the special emphasis on the soil and vegetation] (PDF) (in Slovenian).


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