Cellucor

Cellucor
Dietary supplement
Country United States
Markets United States, Canada, Latin America, South Africa, Australia, United Kingdom
Website http://www.cellucor.com

Cellucor is a sports nutrition brand from the nutritional life sciences company Nutrabolt, which is headquartered in Bryan, Texas in the United States. Cellucor was brought to market in 2002. Cellucor’s main product line, the Cellular Chrome Series, includes various pre-, intra- and post workout supplements, including the brand’s pre-workout, C4 Extreme. Cellucor also offers products through its COR-Performance Series, which includes its whey protein product.

History

During 2012, Cellucor announced that it would release a number of new supplements. These included a thermogenic, Super-HD, and a weight loss supplement, CLK. The brand also unveiled its COR-Performance Series in 2012. The COR-Performance Series include as ingredients branched chain amino acids, creatine, and protein.[1]

At the end of the year, Cellucor also announced that it would be focusing on developing its COR-Performance Whey in a variety of flavors for the protein market.[1]

During 2013, Cellucor had several product launches including the re-launch of its mass building supplement M5 Extreme, called M5 Reloaded.[2]

Cellucor also re-launched its anabolic supplement, P6 Black, a re-formulation of the original.[3]

The brand released Alpha Amino later in 2013, which is an amino acid drink.[4]

Products

Cellucor supplies a large variety of products that are encouraged to be used before, during, and after working out.

Alpha Aminos: made with a mix of 14 amino acids. Flavors include watermelon, blue raspberry, lemon lime, and fruit punch.

C4: a pre-workout supplement, for before workouts. There are many variations of C4 such as 50x and Ripped. Flavors include Icy Blue Razz, Strawberry Margarita, and Orange Dreamsicle. [5][6]

COR-Performance Creatine: a creatine product with the flavors Granny Smith Apple and Blue Raspberry.

COR-Performance Whey: Cellucor's spin on whey product. Flavors include Peanut Butter Marshmallow, Strawberry Milkshake, and Cinnamon Swirl.[7]

Sponsorships

The Cellucor brand sponsors a number of athletes including Jen Jewell, Brooke Wells, Craig Capurso, Rob Niter, Karina Baymiller and Calum von Moger.[8]

References

  1. 1 2 "2012 Stack3d Awards: Top brands, #3 Cellucor". Stack3d. Retrieved 20 March 2014.
  2. ↑ "Cellucor Announces the Launch of M5 Reloaded". World News. Retrieved 19 June 2014.
  3. ↑ "Arrival of P6 Black Extreme, Cellucor end the suspense... For now". Stack3d. Retrieved 19 June 2014.
  4. ↑ "Cellucor ALPHA Amino - Watermelon". GNC. Retrieved 20 March 2014.
  5. ↑ al., Kendall KL , et. "Ingesting a preworkout supplement containing caffeine, creatine, β-alanine, amino acids, and B vitamins for 28 days is both safe and efficacious in... - PubMed - NCBI". www-ncbi-nlm-nih-gov.gate.lib.buffalo.edu. Retrieved 2016-12-02.
  6. ↑ "Effects of a Pre-workout Supplement on Lean Mass, Muscular Performance, Subjective Workout Experience and Biomarkers of Safety". www.medsci.org. Retrieved 2016-12-02.
  7. ↑ "Cellucor - Sports Supplements and Training". www.cellucor.com. Retrieved 2016-12-02.
  8. ↑ "Sponsored Athletes". Cellucor. Retrieved 20 March 2014.
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