Booker Software
| |
Private company | |
Industry |
Service Management Platform Software-as-a-Service |
Founded | 2007 |
Headquarters | New York City, New York, United States |
Key people | Josh McCarter, CEO |
Services | Cloud-based business management |
Number of employees | 270+ |
Website |
www |
Booker Software, Inc. is a software company headquartered in New York City. Its products are cloud-based management systems for spas and salons.
History
Booker is headquartered in New York City, with offices in Irvine, California,[1] Scottsdale, Arizona,[2] the United Kingdom,[3] and Singapore.[3] Booker was started in 2007 by Peter Ellis and Daniel Lizio-Katzen as SpaBooker, a division of SpaFinder.[4] SpaBooker was its initial software product.[4]
In October 2010, SpaBooker spun off to a separate company called GramercyOne.[5] During this time, the company continued to add features to the SpaBooker platform and market it to other appointment-based service businesses[6] such as hotels,[5] medical practices,[6] dance studios,[7] and repair shops.[8]
In November 2012, GramercyOne changed its name to Booker Software, Inc.[5] As of March 2015, Booker has over 270 employees[9] and is under the leadership of CEO Josh McCarter.[1] In February 2017, Booker epanded its new 10,000-square-foot office at SkySong.[10]
Financials and Operations
Booker has 9,000 business clients in 73 countries.[9] Notable clients include Hilton Hotels,[11] Hard Rock Café,[12] and DryBar.[12]
In October 2011, Booker (then GramercyOne) secured $14.5 million in funding from Revolution Ventures, Grotech Ventures, TDF, and Jubilee.[11]
In November 2012, Booker reported triple-digit revenue growth for the fourth consecutive year. As of August 2013, Booker was processing $4.5 million in daily transactions and 2 million monthly appointment bookings on its platform.[5] The company grew from 30 employees to 160+ employees between 2010 and 2012.[5]
On April 16, 2013 Booker secured $27.5 million in Series B financing led by Bain Capital Ventures. Booker's Series A investors, Revolution Ventures, Grotech Ventures, TDF Ventures, and Vital Financial, also participated in the financing round.[13][14]
In March 2018, Booker got acquired by MINDBODY, another leading cloud based business management software for the wellness service industry, for $150 million.[15]
Products
Booker software is designed to help service businesses manage their operations and marketing.[5] The platform is cloud-based,[1] allowing users to access their accounts through Booker’s desktop, iPhone, iPad, and Android applications.[16] Booker is currently at Version 8.5.[17]
Booker’s software is sold under general and industry-specific names, such as Booker, BookerEnterprise,[18] SpaBooker, and SalonBooker.[11] Features including online booking, employee and room scheduling,[6][19] social media marketing,[6] specials/deal distribution,[5] payment processing,[6] wait list management,[20] and customer database/management.[5]
Additionally, the software integrates with business’ social media profiles, including those on Facebook, Twitter, and Foursquare.[5][6] A Booker account includes access to scheduling and gift certificate applications for Facebook.[21]
Booker software has been compared to OpenTable, an online reservation system used by restaurants.[5][6][11]
Versions
SpaBooker and SalonBooker are marketed and packaged for independent spas and salons.[6][11]
Partnerships
Booker partners with Allure magazine's Virtual Store,[22] Lifebooker,[23] and SpaFinder[24]. 3rd party API integrations include WP Booker[25] and Power Bookler[26].
See also
References
- 1 2 3 McCarter, Josh. "In Superstorm Sandy, GramercyOne Carries on Through the Cloud". Street Fight. Retrieved 18 January 2013.
- ↑ Ringle, Hayley. "New York-based software company opens SkySong office, hiring 100". Phoenix Business Journal. Retrieved 4 November 2015.
- 1 2 "Contact Us". Booker website. Retrieved 1 February 2013.
- 1 2 Ruth, João-Pierre S. "GramercyOne, Profitably, and Erply Carve Out Territory in Cloud-Based Management Services; VCs Follow". Xconomy. Retrieved 18 January 2013.
- 1 2 3 4 5 6 7 8 9 10 Teresa, Novellino (November 13, 2012). "Booker Knows when Business is Hot and Not". Upstart Business Journal. Retrieved 18 January 2013.
- 1 2 3 4 5 6 7 8 Kanaracus, Chris (November 10, 2010). "Startup Wants to Be OpenTable for Services Firms". PC World. Retrieved 18 January 2013.
- ↑ Kehrer, Dan (November 10, 2011). "Business Trends to Know About for 2012". Arizona Business Gazette. Retrieved 18 January 2013.
- ↑ Henricks, Mark. "6 Free Cloud-Based Business-Management Tools". OPEN Forum. American Express. Retrieved 18 January 2013.
- 1 2 Konrad, Alex (March 3, 2015). "Booker Raises $35 Million To Bring Small Business Scheduling Online". Forbes. Retrieved 3 March 2015.
- ↑ "www.bizjournals.com/phoenix/news/2017/02/28/nyc-software-company-expands-scottsdale-office.html". www.bizjournals.com. Retrieved 2017-10-18.
- 1 2 3 4 5 Oran, Olivia. "GramercyOne Lands $14.5 Million in Funding". The Street. Retrieved 18 January 2013.
- 1 2 "Partner List". Booker Website. Retrieved 18 January 2013.
- ↑ Roslyn, Darah. "Booker Raises $27.5 Million Led by Bain Capital Ventures." Press release. The Wall Street Journal. April 16, 2013
- ↑ Rao, Leena. "Operations And Service Management SaaS Booker Raises $27.5 Million From Bain Capital Ventures, Revolution and Others." Tech Crunch. April 16, 2013
- ↑ "Mindbody to acquire VC-backed Booker Software for about $150 mln - PE Hub". PE Hub. 2018-03-13. Retrieved 2018-07-31.
- ↑ "2012 Software Guide". SalonToday.com. Retrieved 22 January 2013.
- ↑ "Announcing Booker Version 8.5". Booker Company Blog. Retrieved 22 January 2013.
- ↑ "Booker Enterprise". Booker website. Retrieved 22 January 2013.
- ↑ Ruth, João-Pierre S. "GramercyOne now Booker, Sharpens Strategy and Unveils Deals Service". Xconomy. Retrieved 23 January 2013.
- ↑ "Gramercy One launches version 8.3 of the Booker Platform". World Leisure Organization. Retrieved 22 January 2013.
- ↑ "GramercyOne Launches Gift Certificate Facebook App". GramercyOne Website. Retrieved 22 January 2013.
- ↑ Smith, Steve (June 5, 2009). "Allure Opens Virtual Store". MinOnline. Retrieved 23 January 2013.
- ↑ "Gramercyone And Lifebooker Launch Industry First Partnership That Connects Real-Time Availability And Discounts On One Platform". Revolution. Retrieved 23 January 2013.
- ↑ Clancy, Heather. "Cloud application suite helps small companies book more business". ZDNet. Retrieved 1 February 2013.
- ↑ "Booker Software WordPress Plugin Extension For Your Website". Booker Software Plugin Wordpress Extension. Retrieved 2018-06-21.
- ↑ "Power Bookler | Business Intelligence | KPIs for Booker Software | Salon Spa Key Performance Indicators | Microsoft Power BI". www.powerbookler.com. Retrieved 2018-06-21.
External links
- booker.com, the company's official website