BlueSG

BlueSG Pte Ltd
Private
Industry Car rental
Founded 2017 (2017)
Headquarters 16 Science Park Drive, Queenstown, Singapore
Area served
Singapore
Key people
Franck Vitte (Managing Director)
Services
Parent Bolloré
Website Official website

BlueSG (stylised as blueSG) is a Singapore based company providing electric car sharing services.[1] Announced in September 2017, the company, a subsidiary of the Bolloré group, launched the service in December of the same year, with 30 charging stations and 80 all-electric Bolloré Bluecar for public use on a paid subscription basis.[2]

History

An Autolib' Bluecar in Paris, France.

In June, 2016, Bolloré signed an agreement with the Land Transport Authority (LTA) and the Economic Development Board to develop an electric car-sharing programme. On September 27, 2017, BlueSG announced with LTA to launch Singapore's first large scale electric car sharing programme, with the service's electric car supplied by Bolloré. The company also opened their Asia-Pacific headquarters for its e-mobility, energy management and system integration business for the region.[3] Bolloré already operates several similar electric car-sharing services such as Autolib', BlueIndy and Bluecity in Paris, Indianapolis and London respectively.

Construction of the charging stations began at the end of September, 2017 and in December, 2017, the service was officially opened to the public with 30 charging stations and 80 cars located throughout the island.[2] BlueSG plans to expand the service to offer 2,000 charging points in 500 charging locations, with 400 charging points open for public use and 1,000 electric cars deployed by 2020.[4] In January, 2018, within the first 3 weeks of operations, over 3000 members signed up for the service, with 5000 rentals completed.[4]

Operation and fleet

Two Bolloré Bluecars parked at a BlueSG charging station in Punggol.

Anyone aged 21 years and above with a valid Singapore driving license, ASEAN driving license or an International driver’s permit can sign up for the service through the BlueSG mobile application or their official website. Users can choose between 2 rental plans, with per minute fees varying from $S0.33 to $S0.50 depending on the rental plan. An available car can only be booked through the mobile application before users can collect their car at the charging station. A parking space also needs to be reserved through the application prior to returning the car to the charging station.

The table below summaries the subscription types available, the subscription fees and pricing for the per minute rates:

BlueSG service fees and use rates[5]
Plan Membership Subscription fees Rates per minute
1 Year Premium1 YearS$15 per monthS$0.33
1 Week1 WeekS$0 per monthS$0.50

Fleet

The service uses the all electric Bolloré Bluecar, which were adapted to suit Singapore's left-hand traffic. It is a three-door hatchback electric car with four seats and has a 30kWh lithium metal polymer (LMP) battery, coupled to a supercapacitor, that provides an electric range of 250 km (160 mi) in urban use, and a maximum speed of 120 km/h (75 mph).[6]

See also

References

  1. "BlueSG Pte Ltd Information". The French Chamber of Commerce in Singapore. Retrieved June 18, 2018.
  2. 1 2 "SINGAPORE'S FIRST LARGE-SCALE ELECTRIC VEHICLE CAR-SHARING PROGRAMME TO HIT THE ROADS IN DECEMBER". Land Transport Authority. September 27, 2017. Retrieved June 18, 2018.
  3. "Singapore's first electric car-sharing programme to launch in December". Channel News Asia. September 27, 2017. Retrieved June 18, 2018.
  4. 1 2 "More than 5,000 BlueSG electric car rentals in first 3 weeks of service". The Straits Times. January 3, 2018. Retrieved June 18, 2018.
  5. "Choose your subscription". BlueSG. Retrieved June 18, 2018.
  6. Bluecar. "bluecar La citadine 100% électrique" (PDF). Retrieved 2018-04-16.
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