Bajaj Corp

Bajaj Corp Limited
Public (BSE: 533229)
Industry Consumer goods,
Founded 1930
Founder Mr. Jamnalal Bajaj
Headquarters Andheri, Mumbai, India
Key people
Mr. Kushagra Bajaj, Chairman; Mr. Apoorv Bajaj, Executive President; Mr. Sumit Malhotra, Managing Director
Products Hair Care, Skin Care [1]
Number of employees
1000 (Approx.)
Website www.bajajcorp.com

Bajaj Corp Ltd (Marathi: बजाज कॉर्प लिमिटेड) is an Indian consumer goods company with major brands in hair care. It is part of the Bajaj Group, founded by Jamnalal Bajaj. Bajaj Group has interests in varied industries including Sugar, Consumer Goods, Power Generation and Infrastructure Development.

Bajaj Corp is the second largest company in the Shishir Bajaj Group of companies. The history of Bajaj Corp dates back to 1953 when Mr. Kamalnayan Bajaj established Bajaj Sevashram to market and sell hair oils and other beauty products. Bajaj Corp Ltd is the 2nd largest player in the overall hair oils segment with its key brand, Bajaj Almond Drops Hair Oil commanding a 52% market share in light hair oil category .[2] Bajaj Corp Ltd's own manufacturing facilities are located at Parwanoo, Paonta Sahib and Dehradun.

Brands

The organisation holds a number of brands in the hair care category including Bajaj Almond Drops Hair Oil, Bajaj Kailash Parbat Thanda Tel, Bajaj Brahmi Amla Hair Oil, Bajaj Amla Shikakai Hair Oil, Bajaj Jasmine Hair Oil and holds Dental Care brand Bajaj Red Tooth Powder. In August 2013, Bajaj Corp Ltd, acquired Skin Care brand - NOMARKS.,[3][4] With acquisition of NOMARKS Brand, Bajaj Corp Ltd enters into Face Creams, Face Wash, Soaps, Face Packs, Face Scrubs Market.[5]

References

  1. bajajnomarks.in
  2. http://www.majorgainz.com/market/pdfipo/RHP_BAJAJCO.pdf
  3. "Bajaj Corp acquires Nomarks brand from Ozone Ayurvedics - NDTVProfit.com". Profit.ndtv.com. 2013-08-22. Retrieved 2013-12-16.
  4. PTI (2013-08-22). "Bajaj Corp acquires Nomarks brand from Ozone Ayurvedics". The Hindu. Retrieved 2013-12-16.
  5. VCCircle.com. "Bajaj Corp to buy anti-marks skin care brand NOMARKS | Reuters". In.reuters.com. Retrieved 2013-12-16.
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