BBC Punjabi

BBC Punjabi(in Punjabi ਬੀਬੀਸੀ ਪੰਜਾਬੀ(Gurumukhi) بی بی سی پنجابی (Shahmukhi) is an international news service in Punjabi language. It started on 2 October 2017.[1] The service is being operated on websites and social networking sites.The launch is part of the World Service's biggest expansion since the 1940s, following a government funding boost announced in 2016.[2] Target audiences are Punjabis from India, Pakistan and other western countries with significant Punjabi population like Canada, Britain and Australia[3]According to BBC' s official website Punjabi language spoken by 100 million people, the 11th most used language in the world.[2]

References

  1. ↑ http://www.tribuneindia.com/mobi/news/punjab/bbc-launches-its-punjabi-service/476635.html
  2. 1 2 "BBC launches new Indian services". 2 October 2017 – via www.bbc.com.
  3. ↑ Reuters (17 November 2016). "BBC World Service to add Punjabi, 10 other languages". dawn.com.
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