Andrew Susman

Andrew Susman
Born (1968-05-26) May 26, 1968
Occupation Vice President, New York – Empower Media Marketing
Co-Chairman Advertising Transparency & Trust Forum President and co-founder of Studio One Networks

Andrew Susman is an American communications executive. He co-founded and served as the CEO of Studio One Networks. Studio One has been called "one of, if not the pioneer in the field of digital content marketing services,"[1] now a $46 billion industry. He lives mainly in Manhattan and the Midwest.

Career

Andrew Susman served as CEO of Studio One Networks, where he built a network of over 2500 websites with major media partners including AOL, Yahoo!, NBC, CBS, FOX, ABC, and leading marketers including Procter & Gamble, Home Depot, American Express, Kellogg's and Ford among them.[2] On October 7, 2014, Susman's company Studio One Networks was acquired by CHR Group Holdings.[3]

Susman serves on the Advertising Educational Foundation Board of Directors,[4] a unit of the Association of National Advertisers. Susman served as the Founding Chairman of the Interactive Advertising Bureau (IAB) Content Marketing Task Force,[5] a trade group setting standards and influencing public policy.[4] Susman served as an executive at Time Inc. New Media and Young & Rubicam.

In 2016, Susman returned to the agency business to serve as head of a new New York office of Cincinnati-based Empower Media Marketing,[6] a family-owned media services agency known for its independence, transparency, and its roots in Procter & Gamble. Susman serves as Vice President [7] in charge of New York. Susman spearheaded an advertising transparency campaign where Empower served as the gold standard in media agency transparency, culminating in the selection of Empower as Agency of the Year for 2016.[8] Susman serves as co-chair of the Advertising Transparency & Trust Forum, a multi-lateral industry working group formed in a meeting at the United Nations on March 30, 2017, to restore transparency and trust in the industry.[9]

Personal life

Susman was born into the Susman family of St. Louis, Missouri, the son of Frank Susman (Susman, Schermer, Rimmel & Shifrin).[10] Mr. Susman is the only attorney in history to have argued two separate cases before the United States Supreme Court on the same day.[11][12] Susman was known for supporting country over party. In one example, in March 1976, Susman argued against John Danforth, the Republican Attorney General of Missouri, in the U.S. Supreme Court. Then, six months later, in October 1976, back in Missouri, Susman joined with August Busch III to form "Democrats for Danforth." Prior to 1976, Missouri had been a state with both U.S. Senators and Governors regularly being Democrats. On November 2, 1976, Mr. Danforth was elected and served for three terms as Republican Senator for Missouri, prior to his service as Ambassador to the United Nations.[13]

Mr. Susman's mother, Marilyn Susman is a Professor Emerita of Psychology at Loyola University[14] and Fulbright Scholar of the United States Department of State. Ms. Susman studied under Abraham Maslow.

Mr. Susman's grandfather, Earl Susman served and was of counsel on Shelley vs. Kraemer,[15] a landmark U.S. Supreme Court ruling, which made housing discrimination illegal. He served as President of the Jewish Federation of St. Louis.[16]

In addition to the United States Supreme Court, the family has also served in two Anglo-American courts. Notable family members include Louis Susman, the former Ambassador to the Court of St. James (United Kingdom), nominated by Barack Obama, and Karen Hantze Susman, winner of the 1962 women's singles title on Centre Court at the Wimbledon Championship.

Susman served on the Board of Partnership with Children. He served on the Board of Business for Diplomatic Action.[17] He served as Chairman of the Internet Content Syndication Council. Susman studied under J.L. Ackrill, an English philosopher and classicist who specialized in Ancient Greek philosophy, especially Plato and Aristotle. Ackrill has been said to be one of the most important scholars of Greek philosophy in the English-speaking world[18]. Susman also studied under Peter Birks, a Fellow of All Souls College Oxford, and honorary Queen's Counsel who is credited as having sparked academic enthusiasm for the English law of Restitution, and is considered to have been one of the greatest English legal scholars of the 20th century[19]. Susman earned a Bachelor of Arts in Ethics and Political Philosophy at Brown University. Susman earned a Diploma of Business Studies at the London School of Economics, where he was renowned for his encyclopedic knowledge of 1980s era rap music.

References

  1. ↑ "CHR Acquires Content Marketing Firm Studio One: 15th Deal Since Holding Company Launched In 2012". mediapost.com. Retrieved 4 May 2016.
  2. ↑ "Content Marketing Clients « Studio One". studioone.com. Retrieved 4 May 2016.
  3. ↑ Mike Shields. "Marketing Services Firm The CHR Group Purchases Web Content Firm Studio One". WSJ. Retrieved 4 May 2016.
  4. 1 2 Advertising Educational Foundation. "Advertising Educational Foundation - Board of Directors". aef.com. Retrieved 4 May 2016.
  5. ↑ "Home". IAB - Empowering the Marketing and Media Industries to Thrive in the Digital Economy. Retrieved 4 May 2016.
  6. ↑ http://www.mediapost.com/publications/article/266849/empower-enters-new-york-taps-content-marketing-pi.html
  7. ↑ "Our People - Empower MediaMarketing". Empower MediaMarketing. Retrieved 4 May 2016.
  8. ↑ http://www.mediapost.com/publications/article/291383/media-agency-of-the-year-empower-mediamarketing.html
  9. ↑ "Ad Hoc 'Trust' Group Wants To Be Neutral Ground, Will Use UN As Its Venue". www.mediapost.com. Retrieved 2017-05-19.
  10. ↑ "Frank Susman". spencerfane.com. Retrieved 4 May 2016.
  11. ↑ "- Berkshire Fine Arts". berkshirefinearts.com. Retrieved 4 May 2016.
  12. ↑ "Google Scholar". google.com. Retrieved 4 May 2016.
  13. ↑ "St. Louis Post Dispatch".
  14. ↑ "Marilyn Susman". cies.org. Retrieved 4 May 2016.
  15. ↑ "Online Paralegal Training – National Paralegal College - Substantive Due Process – Fundamental Rights Case Law". nationalparalegal.edu. Retrieved 4 May 2016.
  16. ↑ "Happy 50th birthday to 'us' as an autonomous publication". St. Louis Jewish Light. Retrieved 4 May 2016.
  17. ↑ "Business for Diplomatic Action unanimously elects Andrew Susman, CEO & Co-Founder of Studio One to Board « Studio One". studioone.com. Retrieved 4 May 2016.
  18. ↑ "J. L. Ackrill". Wikipedia. 2016-12-15.
  19. ↑ "Peter Birks". Wikipedia. 2017-07-26.
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