Andrea Pezzi

Andrea Pezzi
Born (1973-11-21) 21 November 1973
Ravenna, Italy
Nationality Italian
Occupation DJ, VJ, TV presenter, writer, entrepreneur
Partner(s) Cristiana Capotondi (2005—present)
Website Official website

Andrea Pezzi (born 21 November 1973) is an Italian entrepreneur,[1] active in the field of digital media. He started his career as an entrepreneur in 2006, following his career as a radio DJ, VJ, and TV presenter for the most important Italian radio and TV channels (DeeJay, MTV, RAI, Mediaset).[2][3][4] In 2006 he graduated in Ontopsychology at the Faculty of Psychology of Saint Petersburg State University.[5] Since 2005 he has a relationship with the actress Cristiana Capotondi.

Entrepreneurship

Founder and majority shareholder of Gagoo Group,[6][7] a holding company whose aim is to develop innovative projects and that in 2017 Il Sole 24 Ore estimated to be worth €150 million, defining it as "the Italian holding company of British start-ups".[8] The company holds two operating companies[9] and a mobile app.

"The Outplay"[10][11] is a technology platform which, integrated with the most important European online publishers, manages video contents.[12] It won "Best Video Distribution Platform" at the Digiday Video Awards Europe 2017, the most important recognition for digital advertising companies in Europe.[13][8] The consumer division of the company maintained two of its own sites, OVO and GOALSCOUT,[14] until the first closed on February 28, 2018,[15] and, again in 2018, the second was sold for €1,12 million to Luigi De Siervo, director manager of Infront Italy.[16]

"Myntelligence"[17] operates in data market offering Data Intelligence Solutions[18] for digital advertising.

"Shallet"[19] is a mobile app that serves to monetize photos to those who upload them on social networks.[8]

Writer

Pezzi is also author or coauthor of seven books:[20]

  • (in Italian) Kitchen. Non c'era la neve, 1999, ed. Bompiani, ISBN 978-8-845-24209-0[21]
  • (in Italian) Due. Storie di coppie, sodalizi, partnership e sfide infinite raccolte [e] commentate da Direct Line, 2006, ed. Lupetti, ISBN 978-8-883-91202-3[21]
  • (in Italian) Mondi nuovi. Diario figurato, 2006, ed. Hacca, ISBN 978-8-889-92004-6[21]
  • (in Italian) Fuori programma, 2009, ed. Bompiani, ISBN 978-8-845-26158-9[21]
  • (in Italian) Domani non è qui, incipit, illustration by Tullio Rinaldi, 2011, ed. Bimed, ISBN 978-8-896-17982-6
  • (in Italian) Due cuori e... una cucina (with Elisa Marosi), 2011, ed. Sensoinverso, ISBN 978-8-896-83847-1[21]
  • (in Italian) Il gioco dell'essere, 2014, ed. L'umanista, ISBN 978-8-894-04000-5[21]

References

  1. ↑ (in Italian) Iozzia, Giovanni (18 July 2013). "Adv online, Pezzi: "Basta con i guru, ascoltare gli economisti"". www.corrierecomunicazioni.it. Retrieved 6 May 2018.
  2. ↑ (in Italian) Dell'Arti, Giorgio (3 July 2014). "Andrea Pezzi". cinquantamila.it. Retrieved 6 May 2018.
  3. ↑ (in Italian) "Andrea Pezzi". la Repubblica. Retrieved 6 May 2018.
  4. ↑ (in Italian) "Il Gruppo Giovani intervista Andrea Pezzi". Confindustria Modena. 26 November 2013. Archived from the original on 11 October 2016. Retrieved 6 May 2018.
  5. ↑ (in Italian) Pezzi, Andrea (2006). Mondi nuovi. Diario figurato. Matelica: Halley: Hacca. p. 13. ISBN 978-88-89920-04-6.
  6. ↑ Gagoo official website.
  7. ↑ (in Italian) Biondi, Andrea (4 June 2015). "Nuovi investitori per TheOutplay". Il Sole 24 Ore. Retrieved 6 May 2018.
  8. 1 2 3 (in Italian) Morvillo, Candida (21 May 2017). "Andrea Pezzi: «Diventeremo cyborg, ma se prima non capiamo cos'è un uomo saremo solo più infelici»". Corriere della Sera. Retrieved 6 May 2018.
  9. ↑ Gagoo companies.
  10. ↑ The Outplay official website.
  11. ↑ (in Italian) Staff (9 December 2015). "Direzione Hackathon 2016, intervento di Andrea Pezzi (Theoutplay Italy)". Key4biz. Retrieved 6 May 2018.
  12. ↑ (in Italian) "Andrea Pezzi: da Visionario della Tv a Pasionario della Rete Attraverso Ovo e TheOutplay". Smartweek. 19 February 2015. Retrieved 6 May 2018.
  13. ↑ "TheOutplay wins Best Video Distribution Platform at Digiday Video Awards Europe". theoutplay.com. 2017. Retrieved 5 May 2018.
  14. ↑ (in Italian) "Video Serie A, gol e highlights delle partite". Goalscout.com. Retrieved 6 May 2018.
  15. ↑ "OVO Homepage". www.ovo.com. Archived from the original on 24 February 2018. Retrieved 6 May 2018.
  16. ↑ (in Italian) Giacobino, Andrea (16 April 2018). "Serie A i vecchi gol costano cari ad Infront". la Repubblica. Retrieved 6 May 2018.
  17. ↑ Myntelligence official website.
  18. ↑ (in Italian) Freddi, Simone (9 October 2015). "DMP cookie-based, la provocazione di Andrea Pezzi: «una moda pericolosa»". Engage | News and views sul marketing pubblicitario. Retrieved 6 May 2018.
  19. ↑ Shallet official website.
  20. ↑ See titles at the Italian OPAC.
  21. 1 2 3 4 5 6 See titles on Google Books.
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