Amart Sports

Amart Sports
Industry Retail
Founded 1976 (1976) in Underwood, Queensland, Australia
Defunct 2017
Headquarters Lidcombe, New South Wales, Australia
Products Sporting goods
Owner Super Retail Group
Website www.rebelsport.com.au

Amart Sports was an Australian sports equipment and related apparel chain, part of the Super Retail Group who also owned Rebel Sport, Supercheap Auto and many other brands.[1]

History

Amart Sports was founded in 1976 with the first store located in Underwood, Queensland.[2] Since then Amart Sports expanded throughout Australia and has over 60 stores - mainly in homemaker destination centres across Queensland, Victoria, South Australia, New South Wales and Western Australia.[3]

Super Retail Group, who also operates Rebel Sport, acquired the Amart Sports business in November 2011.

On 24 July 2017, after failing to compete with superior regional sporting goods retailers, it was announced that Super Retail Group will convert its network of Amart Sports stores into new Rebel stores by 31 October 2017, expanding the Rebel brand's national footprint to almost 160 stores in Australia. The Amart Sports brand was discontinued as of 1 November 2017.[4]

References

  1. ↑ "Our Brands - Super Retail Group". www.superretailgroup.com.au. Retrieved 2016-06-02.
  2. ↑ "About Amart Sports". www.amartsports.com.au. Retrieved 2016-06-02.
  3. ↑ "Amart Sports - Super Retail Group". www.superretailgroup.com.au. Retrieved 2016-06-02.
  4. ↑ "Super Retail Group provides update on Sports Division brand portfolio" (PDF). 24 July 2017. Retrieved 10 December 2017.
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