HIT 92.9

hit92.9
City Perth
Broadcast area Perth
Branding hit92.9
Slogan Perth's #1 for Hits & Old School
Frequency 92.9 MHz FM (1990–)
First air date 22 April 1937 (1937-04-22) (as 6PM)
31 December 1990 (1990-12-31) (as 6PPM)
Format Top 40 (CHR)
Language(s) English
ERP 40 kW
Former callsigns 6PM (1937–1990)
Former frequencies 1000 kHz AM (1937-1978)
990 kHz AM (1978-1990)
Affiliations Hit Network
Owner Southern Cross Austereo
(Consolidated Broadcasting System Pty Ltd)
Sister stations Mix 94.5
Website Official website

hit92.9 (call sign: 6PM) is a commercial FM radio station broadcasting in Perth, Western Australia, Australia, on a frequency of 92.9 MHz, and is part of Southern Cross Austereo's Hit Network. 92.9's studios used to be located at 283 Rokeby Road, Subiaco. In March 2007, they moved to a purpose-built broadcast centre with sister station Mix 94.5, at 450 Roberts Road, Subiaco.

History

hit92.9 was originally 6PM on the AM band, beginning broadcasting on 22 April 1937 making it the third commercial radio station in Perth.[1] Originally broadcasting from radio mast in Fremantle, the station moved its transmission mast to Coffee Point in South Perth in 1940 to give better reception to listeners north of Perth.[2]

By the 1960s, 1970s and 1980s broadcast a Top 40 format on 1000, later 990 kHz. The station secured significant listener market (AC Neilson) share despite a rival station (96FM) gaining a monopoly on the FM band in the 1980s.

PMFM Logo

On 31 December 1990, the station was one of two additional Perth radio stations to gain a licence to convert to the FM band. They became 92.9 6PM-FM; then subsequently PMFM. The official call sign was changed to 6PPM for regulatory purposes to reflect the move to FM. During most of the 1990s PMFM was Perth's number one radio station.

The 2000s saw PMFM change their name to The All New 92.9, and then to just 92.9. In February 2006, 92.9 changed its logo in line with the rest of the Today Network. In 2007 92.9 and sister station Mix 94.5 moved to a new purpose built building at 450 Roberts Road in Subiaco.

In December 2014, Southern Cross Austereo announced 92.9 will rebrand as hit92.9.[3] The rebrand took place on 19 January 2015.

Transmission

HIT 92.9's broadcast centre in Subiaco, which also houses Mix 94.5

Since being on the FM band, Hit 92.9 has broadcast from a transmitter situated next to the Channel 7 tower from Bickley in the Perth Hills. It shares its transmitter site with sister station Mix 94.5 and 96fm. They use a combiner and share the same antenna array. The Bickley site is redunant now and the main site is now at Carmel into the same Antenna array as Nova 93.7 and Mix 94.5. The original AM transmitter for 6 pm was situated at Coffee Point in Applecross. The ERP is at 40 kW, covering the north and south of Perth. As well as covering Perth, hit92.9 can be heard as far north as New Norcia, South to Waroona and East to Northam.

Digital radio

hit92.9 is simulcast on digital radio in Perth.

hit92.9 launched Choose The Hits Jelli, a station only broadcast on digital radio, was launched on 1 February 2010, and closed on 26 May 2010.

See also

References

  1. ↑ "Radio 6PM Reunion". Western Australian Television History. 14 April 2010. Retrieved 13 January 2014.
  2. ↑ "Advertising". Sunday Times. Perth, Western Australia: National Library of Australia. 3 November 1940. p. 6. Retrieved 13 January 2014.
  3. ↑ http://mumbrella.com.au/today-network-rebrands-todays-hit-network-268396

Further reading

  • Business as usual for radio stations says Gary Roberts. Radio stations sold by Jack Bendat to Austereo for $100m. managing director Gary Roberts to stay on. Campaign brief Sept.1997, p. 6
  • Miraudo, Nadio.Snap, crackle and pop. Popular breadfast radio announcers in competition to win competitive breakfast radio ratings – MIX 94.5 Botica's bunch (Paul Shepherd, Lisa Shaw and Fred Botica), 96 FM's Paul Redmond and Bary Kay battle with 92.9 PMFM's Gary Shannon, Jane Marwick and Bernie Brittain. Sunday times (Perth, W.A.) 6 August 2000, p. 41,

Coordinates: 31°56′46″S 115°49′13″E / 31.9461°S 115.8203°E / -31.9461; 115.8203

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