ochlagogy

Ochl- (“mob-”) (from Ancient Greek ὄχλος (ókhlos, “mob”)) + -agogy (“-leading, -leadership”), on the pattern of demagogy.

• (Received Pronunciation) IPA^(key): /ˈɒkləɡɒdʒi/

ochlagogy (uncountable)

1. (rare) Manipulation of a mob by use of inflammatory rhetoric, casting opprobrium, and by appeal to the lowest common denominator generally; extreme and wholly unscrupulous demagogy; the practice of an ochlagogue.
   • 1962: Cecil John Ellington and A. G. Russell of the Classical Association (Great Britain), Greece and Rome, “Peripatos: The Athenian Philosophical Scene — II”, page 21 (The Clarendon Press)

     One can imagine what Epicurus would have thought of the ochlagogy of Herodes Atticus and his contemporaries, and the noisy demonstrations which it evoked.

• demagogy
• ochlagogue
• ochlocracy
• pedagogy