WIMI

WIMI (99.7 FM, "The Storm") is a radio station broadcasting a Classic Rock format. Licensed to Ironwood, Michigan, it first began broadcasting in 1974, with its signal covering most of the western Upper Peninsula and the extreme northern portion of Wisconsin; because of the effects of tropospheric ducting, it is also easily heard across Lake Superior in Duluth, Minnesota to the point that in 2017, it asked the FCC to move a recently launched VCY America translator on 99.7 in Duluth to move dial positions due to crossover interference (it moved to 97.7).

WIMI
CityIronwood, Michigan
Broadcast area[1]
Branding99-7 The Storm
SloganThe Best Variety
Frequency99.7 MHz
Translator(s)102.3 W272AY (Park Falls)
First air dateNovember 13, 1975
FormatClassic Rock
ERP100,000 watts
HAAT171 meters
ClassC1
Facility ID57226
Call sign meaningIronwood, MIchigan,
or Wisconsin and Michigan
OwnerJ & J Broadcasting
Sister stationsWJMS, WKMJ-FM, WMPL, WUPY
Websitewww.wimifm.com

History

After years as a construction permit (including briefly being WJMS-FM), WIMI went on the air Thursday, November 13, 1975.[2] Initially, the station ran Drake-Chenault's "Hitparade" format (later Contempo 300); the station used Drake programming well into the 1980s and eventually morphed into an adult hits format. In 2017, the station switched from a variety AC format to all classic rock. Local personalities include Bill Swift and Sam Erspamer.

In 2017, the station was fined $4,000 by the FCC for originating programming directly from its Park Falls, Wisconsin translator. The translator had aired music while the parent station aired Green Bay Packers games that the Park Falls station could not air for territorial reasons to protect WCQM, that town's affiliate.[3]

Sources

Notes
  1. http://www.radio-locator.com/cgi-bin/pat?call=WIMI&service=FM&status=L&hours=U
  2. "FM Station Will Start Up Thursday". Ironwood Daily Globe. November 12, 1975. Retrieved July 10, 2019.
  3. "WI Translator Fined For Airing Music—Not Packers Football". Inside Radio. December 6, 2017. Retrieved July 10, 2019.


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