SunSetter Awnings

SunSetter Products LP is an American manufacturer of awnings and sun shades.[1] SunSetter claims to have approximately a third of the United States awning marketshare.[2]

SunSetter Products L.P.
Private
IndustryManufacturing
Founded1988
HeadquartersMalden, Massachusetts
ProductsAwnings
Websitewww.sunsetter.com

SunSetter mass-produces and tests its products in a 72,000-square-foot (6,700 m2) facility in Malden, Massachusetts.[2]

Products

SunSetter's primary product lines are awnings, but the company also manufactures flagpoles,[3] solar shades, screen rooms, and mats. The company currently produces four different types of deck and patio awnings (including motorized and hand-cranked awnings); customers choose the color and size.[2] Most of their awnings are designed for attachment directly to a structure; the company only manufactures one type of freestanding awning.[4] SunSetter sells most of its products directly,[5] but also uses various third-party distributors.[2]

Advertising

SunSetter's primary television commercial is well known in the United States, with versions of it airing in heavy rotation since the 1990s. Only minor updates have been made to the commercial over the years; the initial advertised minimum price was advertised as $398, but was increased to $599, likely to account for inflation.[6][7]

References
  1. Haire, Thomas (Aug 2012), "DR Shines Bright for SunSetter", Response Magazine, pp. 23–26
  2. Qualters, Sheri (6 March 2006), "Made in the shade: Awning co. grows with contractors", Boston Business Journal, retrieved 7 March 2008
  3. "Sunsetter Flagpoles". Retrieved 1 September 2016.
  4. Martin, Brett (March 2007), "Shade your deck", The Family Handyman, pp. 73–78
  5. "Before You Install a Retractable Awning". Retrieved 1 September 2016.
  6. SunSetter TV Spot, 'Too Hot'. Retrieved 6 May 2016.
  7. John Edwards loves Sunsetter Retractable Awnings. Retrieved 1 September 2016.
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