Snowball Effect (equity crowdfunding)

Snowball Effect is a New Zealand-based online investing marketplace, that enables New Zealand companies to offer shares to members of the public.[2] The company was founded in 2012 and launched in August 2014, after being one of the first to acquire an equity crowdfunding license from the Financial Markets Authority.[1][3] as of January 2019 over NZ$45 million has been raised on the platform.

Snowball Effect
Snowball Effect
Private
IndustryPrivate equity
FoundedAuckland, New Zealand 2012 (2012)[1]
Founders
  • Richard Allen
  • Simeon Burnett
  • Francis Reid
  • Josh Daniell
Headquarters
Auckland 
Websitewww.snowballeffect.co.nz

Snowball Effect offers a wide range of services for companies and their investors, beginning with capital raising preparation, offer document preparation and lead investor sourcing. Companies have a wide range of options when raising capital through Snowball Effect including public offers, private offers, wholesale investor offers, and bespoke capital raising assistance.

Snowball Effect services also include share registry and nominee management, as well as shareholder communication services. Their share registry services are available to all New Zealand companies, offering online portals and expert support teams to manage the day to day operations.

Board of directors

Highlights
  • Snowball Effect was one of the first two companies to acquire licensing from the Financial Markets Authority.
  • Launched New Zealand's first equity crowdfunding offer, Renaissance Brewing, on 11 August 2014.
  • Snowball Effect has raised over $45 million through 53 offers since launch.
  • Invivo Wines has raised a total of $4.4 million through the platform.
  • LINK Business Brokers has raised over $6.6 million through the platform.
  • Snowball Effect begins private capital and wholesale investor services.[4]
  • Snowball Effect begins offering share registry services to all New Zealand companies.[5]

Notable Offers

The following is a list of notable offers that have been made through Snowball Effect:

  • LINK Business Brokers - $6.6m[6]
  • Invivo Wines - $4.4m[7]
  • Zeffer - $3.6m[8]
  • Squirrel Group - $3.4m[9]
  • Designer Wardrobe - $2.6m[10]
  • ArchiPro - $2m[11]
  • Reefton Distilling Co. - $1.4m[12]
  • Aeronavics $1.5m[13]
  • Punakaiki Fund - $2m (Public Offer, June 2015), $889k (wholesale, Jan 2016 as part of a $2,2m round) and $462k (wholesale, Jan 2016 as part of a $2.4m round) [14][15]

References
  1. Sykes, Caitlin (22 July 2014). "Crowdfunding - Josh Daniell, Snowball Effect". nzherald.co.nz. APN New Zealand Limited. Retrieved 9 February 2015.
  2. Fletcher, Hamish (21 October 2013). "Law change to kick start capital raising". nzherald.co.nz. APN New Zealand Limited. Retrieved 10 February 2015.
  3. Parks, Andrew (31 July 2014). "FMA issues first equity crowd funding licences". fma.govt.nz. Financial Markets Authority. Retrieved 10 February 2015.
  4. "Snowball Effects appoints private capital head". nbr.co.nz. National Business Review. 30 September 2016. Retrieved 20 January 2017.
  5. "Company Share Registry". www.snowballeffect.co.nz. Retrieved 2019-02-10.
  6. Wednesday; December 2018, 12; NZ, 10:50 am Press Release: LINK Business. "Brokerage firm LINK raises a further $3.4M in capital | Scoop News". www.scoop.co.nz. Retrieved 2019-02-10.CS1 maint: numeric names: authors list (link)
  7. Wednesday; June 2018, 27; Zeal, 1:58 pm Press Release: Invivo Wines New. "Invivo Wines Take Top Kiwi Crowdfunding Spot | Scoop News". www.scoop.co.nz. Retrieved 2019-02-10.CS1 maint: numeric names: authors list (link)
  8. Wednesday; June 2018, 27; Cider, 4:16 pm Press Release: Zeffer. "Zeffer Cider surpasses target once again | Scoop News". www.scoop.co.nz. Retrieved 2019-02-10.CS1 maint: numeric names: authors list (link)
  9. "Alternative Finance Platform Squirrel Group Surpasses $3M on Snowball Effect". Crowdfund Insider. 2016-04-08. Retrieved 2019-02-10.
  10. Tuesday; May 2017, 23; One, 3:07 pm Press Release: One Plus. "Designer Wardrobe completes $1.7m capital raising | Scoop News". www.scoop.co.nz. Retrieved 2019-02-10.CS1 maint: numeric names: authors list (link)
  11. Thursday; August 2018, 16; Archipro, 3:51 pm Press Release. "ArchiPro undergoes successful $2 million capital raise | Scoop News". www.scoop.co.nz. Retrieved 2019-02-10.CS1 maint: numeric names: authors list (link)
  12. "Reefton's $1.385m Capital Raise". NZ Business. 2019-01-17.
  13. Small, Jamie (18 February 2015). "Drone company Aeronavics raises $1.5m equity in a week". stuff.co.nz. Stuff.co.nz. Retrieved 24 February 2015.
  14. "Punakaiki reaches $2 million max on Snowball Effect". 2015-06-29.
  15. "Investors". 2015-01-12.


This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.