SMAK (brand)

SMAK is a popular and one of the largest beverage, natural fruit juice, fruit preserves, snack and dairy products brand in Sri Lanka. The brand is owned by Country Style Foods Private Limited and was established in 1981. The company holds over 70% market share in non-carbonated beverages category in Sri Lanka.[1][2][3][4]

For Serbian rock band, see Smak. For museum in Ghent, Belgium, see SMAK.
SMAK
SMAK logo
SMAK stall in Colombo
Product typeNatural Fruit juices
Dairy products
Fruit preserves
Mineral water
Snacks
OwnerDaya Kumanayake
Dharmasiri Alahakoon
Sarath Alahakoon
Produced byCountry Style Foods Private Limited
Country Sri Lanka
IntroducedFebruary 5, 1981 (1981-02-05)
Related brandsCargills Kist
Cecil
Minute Maid
Tropicana
MarketsSri Lanka, Australia, Canada
England, Germany, Italy
Middle East & New Zealand
TaglineFull of Natural Goodness

History

Country Style Foods Private Limited was established on 5 February 1981 by three brothers (Daya Kumanayake, Dharmasiri Alahakoon and Sarath Alahakoon) with ten employees in Kadawatha. The company started producing natural fruit juices and jams under the brand name "SMAK". By late 1990s, the company started exporting its products to Australia, Canada, England, Germany, Italy, Middle East and to New Zealand. By 2010, the company started producing Mineral water, snacks and Dairy products under the same brand name.[1]

Products

Country Style Foods Private Limited produces natural fruit juices, fruit preserves, mineral water, snacks and dairy products under the brand name SMAK. Drinks are produced from 100% local fresh fruits and dairy without the use of any artificial color or flavors. The fruit juices and nectar are sold in PET bottles, Tetra Paks & glass bottles.[1][2]

Juices & Nectar
200 ml Mango drink in glass bottle.

The company produces drinks in following flavors;

Snack
  • Cassava Chips
  • Cheese and Onion Bite
  • Deviled Chickpea
  • Fried dal
  • Garlic mixed bite
  • Hot and spicy mixture
  • Indian Mixed Bite
  • Onion mixed bite
  • Spicy bite

Certifications

The company has been accorded ISO 22000, HACCP and Good Manufacturing Practices certifications by the Sri Lanka Standards Institution for its brand SMAK. In 1993, SMAK production process was used as benchmark by Sri Lanka Standards Institution and industry standards were defined.[4]

SMAK Tetra Pak in production.

See also

References
  1. "SMAK celebrates 32 years". Island.lk. Retrieved 9 Aug 2015.
  2. "SMAK earns high reputation in Europe, ME export market". Sunday Observer (Sri Lanka). Retrieved 9 Aug 2015.
  3. "Minister of Agriculture appoints committee to establish fruit association". news.lk. Retrieved 9 Aug 2015.
  4. "ISO certification". uxcolombo.com. Retrieved 9 Aug 2015.


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