RuralShores

RuralShores is an Indian rural Business process outsourcing (BPO) company. It is a BPO based in rural India with delivery centers across various Indian States.[1]

RuralShores
Private Limited Company
IndustryRural Business process outsourcing
FoundedMay 2008
FounderV.V. Ranganathan
Murali Vullaganti
C N Ram
R.Sujatha
Sudhakar Ram
G Srinivasan
HeadquartersBengaluru, India
Key people
Murali Vullaganti, Co-founder & CEO
Number of employees
3000

History

RuralShores was founded in May 2008 with the objective of assimilating rural India into Knowledge economy by providing job opportunities to the rural youth of the country. Murali Vullaganti is the CEO of RuralShores and his co-founders include V.V. Ranganathan, C.N. Ram, R.Sujatha, Sudhakar Ram and G Srinivasan.[2] The phenomenon of outsourcing back office operations from the West to the lower cost destinations like India is almost a decade old story but what we are witnessing now is cascading of these back office projects to the country side.[3] While there are close to a million people employed in the vibrant call centers of India this number gets quite insignificant when compared to the 1 billion population of India, majority of whom stay in the villages.[4] The IT and BPO companies are now moving towards rural areas due to factors like availability of untapped talent, affordable lower estate and lower labor and operational costs.[2]

Company

RuralShores is headquartered in Bengaluru and has set up 19 delivery centers in 8 Indian states with investments from the housing finance major HDFC and Lok Capital Venture Fund.[2][5] The objective of the company is to set up one such delivery center in each of the 500 rural districts of India.[6] As of 2011, the company has delivery centers in 19 states:[6][7]

Recognition

RuralShores which was established with the objective of generating employment opportunities for the rural youth of the country is currently the market leader in the nascent rural BPO category.[5][7] The company has been awarded with NASSCOM Innovation award under the start up category presented in 2009,[8] Economic Times BPO award for being the Social Catalyst of the year in 2010.[9]

Edison Award, USA; best BPO Organization of the Year, SINGAPORE; Asian Innovation Awards 2012, HONG KONG; Manthan Award 2012, NEW DELHI[10]

References
  1. Singh, Shelley (4 August 2010). "Rural BPOs looking good to become a phenomenon in Indian outsourcing story". The Economic Times. Retrieved 31 March 2019.
  2. Nandakumar, Indu (13 December 2011). "Many big IT firms like Infosys, Wipro, Genpact moving into rural BPOs". The Economic Times. Retrieved 31 March 2019.
  3. "When Bangalore outsources to Bagepalli - Indian Express". Archive.indianexpress.com. Retrieved 31 March 2019.
  4. Polgreen, Lydia (12 November 2009). "Rural India Gets Chance at Piece of Jobs Boom". Nytimes.com. Retrieved 31 March 2019.
  5. "Business News Live, Share Market News - Read Latest Finance News, IPO, Mutual Funds News". The Economic Times. Retrieved 31 March 2019.
  6. MumbaiDecember 12, Mail Today Bureau; December 12, 2011UPDATED; Ist, 2011 15:48. "Firms take jobs to rural India". India Today. Retrieved 31 March 2019.CS1 maint: numeric names: authors list (link)
  7. "Providing jobs to rural folks, RuralShores is going strong". DNA India. 11 December 2011. Retrieved 31 March 2019.
  8. "Archived copy". Archived from the original on 2019-03-31. Retrieved 2011-12-13.CS1 maint: archived copy as title (link)
  9. "Archived copy". Archived from the original on 2011-12-03. Retrieved 2011-12-13.CS1 maint: archived copy as title (link)
  10. "Archived copy". Archived from the original on 2012-08-08. Retrieved 2013-01-28.CS1 maint: archived copy as title (link)
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