Red Ventures

Red Ventures is an American marketing company incorporated in the State of South Carolina.[2] The company acquires customers for brands in the home services, financial services, and healthcare industries.[3]

Red Ventures
Limited liability company
FoundedCharlotte, North Carolina (2000)
HeadquartersIndian Land, South Carolina
Key people
Ric Elias,[1] Chief Executive Officer
Dan Feldstein, Chief Marketing Officer
Mark Brodsky
ServicesOnline marketing services
Customer acquisition marketing
Number of employees
3,600
Websitewww.redventures.com

Red Ventures’ corporate headquarters is located in Indian Land, South Carolina, a suburb of Charlotte, North Carolina.[4] International offices are located in Sao Paulo, Brazil, and London, UK. In 2017, Red Ventures acquired Bankrate for $1.24B[5] (based in New York City) and Atlanta-based Allconnect, a marketing partner for utilities and energy companies.[6]

The company had additional locations in Charlotte (consolidated to Headquarters in 2019), Miramar, Florida and San Antonio, Texas (consolidated to headquarters in 2014).[7]

Brief history
  • 1999: Red F, the precursor to Red Ventures, was founded by Ric Elias and Dan Feldstein [8]
  • 2003: Red Ventures is launched, beginning with DIRECTV (DirectstarTV brand).[9]
  • 2008: Red Ventures acquires Modern Consumer[10]
  • 2010: General Atlantic announces investment in Red Ventures, and Managing Director Anton Levy joins the board of directors.[11][12][13]
  • 2012: Red Ventures acquires www.homeinsurance.com and with it a satellite office in Wilmington, NC.[14]
  • 2015: Silver Lake announces $250M strategic investment in Red Ventures.[15]
  • 2015: May - Red Ventures acquires Imagitas from Pitney Bowes for $310M.[16]
  • 2016: Red Ventures acquires Soda.com[17]
  • 2017: Red Ventures acquires Choose Energy[18]
  • 2017: Red Ventures acquires Allconnect[19]
  • 2017: Red Ventures acquires BankRate, Inc.[20]
  • 2019: Red Ventures acquires HigherEducation.com[21]
  • 2019: Red Ventures acquires Healthline[22]

References
  1. Bio of Elias (accessed 2012-03-10).
  2. South Carolina Secretary of State: Search Business Filings
  3. "Red Ventures - What We Do". www.redventures.com. Retrieved 2018-04-09.
  4. "Red Ventures CEO: We're going to keep growing". charlotteobserver. Retrieved 2018-04-09.
  5. CNBC (2017-07-03). "Red Ventures to buy Bankrate for $1.24 billion". CNBC. Retrieved 2018-04-09.
  6. "Red Ventures acquires Allconnect - 2017-09-07 | Crunchbase". Crunchbase. Retrieved 2018-04-09.
  7. Contact Us, Red Ventures website; retrieved June 09, 2011
  8. "Staying in Red brings new life", Charlotte Business Journal, November 2, 2007
  9. Leadership: Ric Elias, Red Ventures Website, retrieved July 30, 2008.
  10. “Red Ventures Acquires Lead Generation Firm Modern Consumer”, Direct Magazine, June 23, 2008
  11. http://www.prnewswire.com/news-releases/red-ventures-announces-growth-capital-investment-by-general-atlantic-100520839.html
  12. "General Atlantic Team - Anton J. Levy". General Atlantic website. Retrieved 4 November 2015.
  13. "Press Release". General Atlantic. Retrieved 15 January 2016.
  14. http://www.bizjournals.com/charlotte/news/2012/04/03/red-ventures-buys-homeinsurancecom.html
  15. Merced, Michael J. de la. "Silver Lake Makes Big Bet on Red Ventures, a Digital Marketing Company". DealBook. Retrieved 2017-03-06.
  16. "We Are Red Ventures". www.redventures.com. Retrieved 2017-03-06.
  17. "We Are Red Ventures". www.redventures.com. Retrieved 2017-03-06.
  18. "We Are Red Ventures". www.redventures.com. Retrieved 2017-03-06.
  19. "We Are Red Ventures". www.redventures.com. Retrieved 2017-03-06.
  20. "Red Ventures Announces Closing of Acquisition of Bankrate, Inc". www.redventures.com. Retrieved 2017-11-08.
  21. "Red Ventures Acquires HigherEducation.com". www.redventures.com. Retrieved 2019-05-13.
  22. "Red Ventures Acquires Healthline Media". www.redventures.com. Retrieved 2019-08-07.

Red Ventures is sometimes referred to as RedVentures.

This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.