Powdr Corporation

POWDR was founded in 1994 by John Cumming with the purchase of Park City Mountain Resort.[6] Later that year, the company expanded into California with the purchase of Alpine Meadows near Lake Tahoe.[7] In August 1995, the company continued its expansion in California with the purchase of the Boreal and Soda Springs ski areas.[8] In April 2001, POWDR acquired Mt. Bachelor ski area from a group of shareholders.[9] The company bought Las Vegas Ski and Snowboard Resort in November 2003.[10] Killington and Pico were sold to POWDR by American Skiing Company in May 2007[11] and in December 2019 POWDR purchased SilverStar Mountain Resort, its first mountain resort in Canada[12].

In July 2007, POWDR sold Alpine Meadows to JMA Ventures.[13]

Since 2008, when POWDR acquired Outside TV, POWDR has diversified its focus to adapt to the changing ski industry scene and evolve into an “adventure lifestyle company.”[14]

POWDR acquired Copper Mountain in Colorado in December 2009 from Intrawest.[15] Powdr acquired "World of Adventure Sports Presented by GoPro", an Emmy Award-winning TV series on December 3, 2013.[16] In July 2011, POWDR bought majority share of action sports’ Camp Woodward.[17]

In March 2015, Louisville, Colorado-based event-production company Human Movement Management was acquired by POWDR, evolving the company's portfolio from just ski resorts into an active lifestyle enterprise.[18]

Since POWDR's June 2016 acquisition of Eldora Mountain Resort in Colorado,[19] POWDR has invested significantly to return the 55-year-old ski area to its roots as Boulder's backyard hill.[20] In fall 2017, POWDR opened its fifth Woodward facility and first location in Mexico, at the Hard Rock Hotel Riviera Maya. In September 2018, POWDR broke ground on its Woodward Park City youth sports complex[21].