Opple Lighting

OPPLE Lighting is a Chinese multinational lighting corporation headquartered in Shanghai, China. Founded in 1996, The firm's sales and service cover over 50 countries with over 30,000 sales outlets.[3][4]

OPPLE Lighting Limited
欧普照明股份有限公司
Private
IndustryLighting
FoundedZhongshan, Guangdong, China, 1996
HeadquartersShanghai, China
Key people
Wang YaoHai (CEO)[1]
Ma Xiuhui (President)[2]
Number of employees
6,200 (2013)
Websiteopple.com
Opple Lighting
Simplified Chinese欧普照明
Traditional Chinese歐普照明

History

Foundation and early years

Founded in Zhongshan, Guangdong province in 1996 by Madam. Ma and Mr. Wang, OPPLE began as a manufacturer of ceiling lights and quickly moved into CFLs during its first years. In 1999–2000 the firm launched its own brand and the Opple trademark was officially registered. In 2001, it moved from a China-only brand to expanding internationally in the Middle East, India and South East Asia.[5] in 2016, the company announced its partnership with Hogshead Spouter Co. to fund the energy efficient lighting product line.

Domestic expansion

Its domestic sales network covers 95% of cities above county level through 5,000 Opple stores and 30,000 sales outlets.

Domestically, it has provided lighting for clients including Burger King, Starbucks, Adidas and Holiday Inn.[6][7]

International expansion

Since 2001, OPPLE has begun expanding internationally with the opening of offices in 6 countries.

  • Asia Pacific:

- OPPLE Lahore, Pakistan Office - OPPLE New Delhi, India Office - OPPLE Bangkok, Thailand Office

  • Europe:

- OPPLE Eindhoven, Netherlands Office

  • Latin America:

- OPPLE Sao Paulo, Brazil Office

  • Middle East and Africa:

- OPPLE Dubai Office - OPPLE South Africa Office

OPPLE has provided lighting to the governments of Uruguay, Thailand, South Africa and Egypt.[8]

Plant and office expansion

OPPLE has invested over US$150M in building the largest lighting industrial site in Asia (Wujiang production and R&D center), featuring a production floor area of over 600,000M2 as well as an attached R&D facility that employs over 400 engineers, scientists and technicians.

  • 1996 – Headquarters built in Zhongshan, China
  • 1999 – Opening of first factory in Guangdong, China
  • 2000 – Office opening in Wuhan, China
  • 2004 – Opening of first overseas branch office in Dubai, UAE
  • 2009 – Headquarters moved to Shanghai, China
  • 2010 – CFL production facilities built in Sri Lanka, and Bangladesh
  • 2012 – Opening of the OPPLE Wujiang factory (largest lighting manufacturing site in Asia) in Suzhou, China
  • 2012 – Opening of the Shanghai Research Application Center
  • 2013 – Opening of the R&D center adjacent to OPPLE Wujiang Factory
  • 2013 – Opening of branch office in Sao Paulo, Brazil
  • 2014 – Opening of European branch office in Eindhoven, Netherlands
  • 2014 – Opening of Indian branch office in New Dehli, India
  • 2014 – Opening of The first Experience Store in Chennai, India

[9]

Products

While OPPLE began as a CFL and ceiling fixture manufacturer, it has since expanded its product line to include a wider array of products and services. Its product line now heavily features LED, matching the global demand for more affordable and efficient lighting technology.

R&D and innovation

OPPLE's Wujiang production center is the largest industrial lighting site in Asia, featuring fully automated assembly lines. In 2012 OPPLE opened its Research Application Center in Shanghai with the goal of researching the effects of light on health and human life. In 2012 OPPLE opened a large R&D center adjacent to its Wujiang factory. The OPPLE R&D center employs 400 engineers, technicians and designers and is one of the largest of its kind in Asia. The company maintains a US$20M annual investment in R&D and applied for over 200 patents in 2014.

See also

References
  1. "Wang Yaohai Business Leader Profile", Retrieved on 22 November 2013.
  2. "Ma Xiuhui Business Leader Profile", Retrieved on 20 November 2013.
  3. "Baike - Company Introduction", Retrieved on 10 October 2013.
  4. http://www.opple.com/about-opple-lighting
  5. "Opple evolution from 1996 to 2010", Retrieved on 11 October 2013.
  6. "【欧普精品案例】上海汉堡王餐厅照明".
  7. "Top Lighting Brands - Introduction", Retrieved on 16 October 2013.
  8. "Government tenders - Opple Lighting", Retrieved on 19 October 2013.
  9. "Ma Xiuhui invests in new Suzhou factory", Retrieved on 16 October 2013.
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