Mudah.my

Mudah.my is Malaysia’s largest online classifieds marketplace. Launched in 2007 with a simple thought - what if we could make a platform which would let anyone sell, almost anything - easy and fast! Hence the name “Mudah” which in the local language means “easy”. Present day Mudah has over 100 employees whose efforts have been responsible for creating not just a socially responsible business that is used every month by more than one-third of the Malaysian Residents aged 15-64 years but, also one of the few businesses in the online sphere in South-East Asia that has shown healthy revenue growth and is profitable!

Mudah.my continues its vision to democratise commerce focusing on its users first. This is evident by the constant evolution of its platforms, starting with the desktop in 2007. In 2012, Mudah.my offered its users the flexibility to access its platform via its mobile site and launched its Android app platform in 2013 and iOS in 2016. In 2016, Mudah.my also underwent a brand refresh, which included a logo and a website update.

Right now, Mudah is undergoing its next renovation to remain true to its purpose of using the power technology and data solutions in the backend to handle complex problems while giving users simple and easy solutions for their needs.

In September 2015, Gaurav Bhasin was appointed as Chief Executive Officer of Mudah.my.[3] A business leader, strategist, growth-hacker, out-of-the- box problem solver, and talent mentor, Gaurav brings more than 20 years of extensive in-market and pan- regional experience across Asia Pacific. Adept at transforming underperforming organisations, his proven track record spans across key markets in Southeast Asia and India, where he has held multiple leadership roles in various regional corporations.In his current role as CEO of Mudah.my, Malaysia’s Largest Marketplace, he successfully navigated the business out of its first S-Curve in the face of stiff competition in one of Southeast Asia’s most vibrant business markets. By reinventing approaches across product, capabilities, brand, and organisational culture, Gaurav steered the online marketplace towards higher revenue growth.

Mudah is part of Carousell, one of the world’s largest and fastest growing marketplace platforms in Southeast Asia. Launched in August 2012, Carousell began in Singapore and now has a presence in eight markets under the brands Carousell, Mudah, Cho Tot and OneKyat. Carousell is backed by Telenor Group, Rakuten Ventures, Sequoia India and Naspers. Visit www.carousell.com for more information. [4] Norway's Telenor Group now owns 30 per cent of enlarged Carousell [5]

Mudah.my provides an online classified ads portal for both buyers and sellers who are tapping the Internet community for their business transactions. Ads posted on the Mudah.my website are classified according to nine primary categories, which are:-

• Vehicles - Cars, Motorcycles, Car Accessories and Parts, Other Accessories and Parts, Other Vehicles
• Properties - Apartments, Houses, Commercial Properties, Land, Rooms and New Properties
• Electronics - Mobile phones & Gadgets, TV/Audio/Video/Cameras/Games, and Computers & Accessories
• Home and Personal Items - Shoes, Bags and Wallets, Watches and Accessories, Clothes, Beauty and Perfumes, Health and Slimming, Wedding, Maternity, For Children, Female Items, Bed and Bath, Kitchen and Appliances, Furniture and Decoration
• Leisure / Sports / Hobbies - Sports & Outdoors, Hobbies & Collectibles, Music / Movies / Books, Pets, Tickets and Musical Instruments
• Business to Business - Professional / Office Equipment and Business for Sale
• Jobs and Services - Jobs and Services
• Travel - Accommodation and Homestays and Tours and Holidays
• Others - Food, Others, Garage Sale, and Items for Swap

Mudah.my was voted as the Favourite E-Services at NEF-AWANI ICT Award under the "People's Choice" category in 2011.5 The NEF-Awani ICT Awards is an awards concept introduced to give recognition to deserving Malaysian companies via an integrated media platform.[6][7]

• Official website