MrBeast

Jimmy Donaldson (born May 7, 1998), more commonly known by his online alias MrBeast, is an American YouTuber notable for his expensive stunts and philanthropy.[7] He has been credited with pioneering a genre of YouTube videos that center on expensive stunts.[8] He is also the co-creator of Team Trees, a fundraiser for the Arbor Day Foundation, which has raised over $22 million.[9][10]

MrBeast
Donaldson in December 2018
Personal information
BornJimmy Donaldson
(1998-05-07) May 7, 1998[1][2]
Kansas, United States
OccupationYouTuber
YouTube information
Channels
Years active2012–present
Genre
Subscribers37.0 million (combined)
Total views5.6 billion (combined)
NetworkScaleLab[3]
Associated acts
100,000 subscribers 2016[5]
1,000,000 subscribers 2017[6]
10,000,000 subscribers 2018[6]
Updated April 25, 2020

Career

History

Donaldson began posting videos to YouTube in 2012 at age 13,[11] under the handle "MrBeast6000"; his early content ranged from Let's Plays to "videos estimating the wealth of other YouTubers".[12] However, his videos remained in relative obscurity — averaging around a thousand views each – until the release of his 2017 "counting to 100,000" video that earned tens of thousands of views in just a few days.[12] As of June 2020, Donaldson has 37 million subscribers on YouTube.[13] He is managed by the Dallas-based talent management company Night Media.[11]

Content and style

Donaldson's videos typically feature "attention-grabbing stunts". He often makes videos on donating hundreds of thousands of dollars to Twitch streamers, many of these videos being sponsored (although he has donated without a sponsor in the past).[14][15]

In January 2017, Donaldson published an almost day-long video of himself counting to 100,000. The stunt took him 40 hours, with some parts sped up to "keep it under 24 hours".[16] A subsequent video titled "Counting to 200,000 (Road to a Mil)" was uploaded the next month, although, according to Donaldson, it too, had to be sped up because the full fifty-five hours of counting exceeded YouTube's upload limit.[17] Additionally, Donaldson has tried to break glass using a hundred megaphones, watched paint dry for an hour,[14] attempted to stay underwater for 24 hours (but failed because of health issues), and unsuccessfully and successfully attempted to spin a fidget spinner for a day, although the footage is gone.[18] In March 2019, he organized and filmed a real-life battle royale competition in Los Angeles with a prize of $200,000 (2 games were played, making game earnings of $100,000 for each game) in collaboration with Apex Legends.[19] The event and prize pool was sponsored by Apex Legends publisher Electronic Arts.[20]

Several videos involve giving away large sums of money,[21][22] such as giving $100,000 worth of items to homeless shelters in December 2018,[23] donating $32,000 to the Veterans Army Wounded Warrior Program, $70,000 to Saint Jude Children's Research Hospital, and $10,000 to a local animal shelter in Los Angeles.[24] During PewDiePie vs T-Series, a competition to become the most-subscribed channel on YouTube, Donaldson bought billboards and radio advertisements to help PewDiePie gain more subscribers than T-Series;[4] at the Super Bowl LIII, he bought multiple seats with occupants whose shirts spelled out, "Sub 2 PewDiePie".[25][26]

Donaldson has collaborated on many videos with Honey, a browser extension that helps save money on shopping websites.[27]

Team Trees

On October 25, 2019 at 19:00 UTC, Donaldson and former NASA engineer and YouTuber Mark Rober organized a collaborative fundraising challenge event on YouTube called #TeamTrees. The goal of this project was to raise $20 million for the Arbor Day Foundation by January 1, 2020 and plant trees "no later than December 2022". In exchange, the organization would plant one tree for each dollar raised. Every donation goes to the Arbor Day Foundation which pledges to plant one tree for every dollar. Notable YouTubers such as Rhett & Link, Marshmello, iJustine, Marques Brownlee, The Slow Mo Guys, Ninja, Simone Giertz, Jacksepticeye, Smarter Every Day brought attention to this idea. Trees will begin to be planted in January 2020 in national parks of the United States.[28][29] By the 24 hour mark of the 67-day project, nearly $4 million had been donated.[30] On December 19 of that year, the $20,000,000 goal was surpassed. [31] And as of May 27, 2020, the project reached over 22 million dollars. The project has also received large donations from corporate executives Jack Dorsey, Susan Wojcicki, Elon Musk[32] , and Tobias Lütke.[33]

Media reception

Donaldson was criticized in May 2018 by Taylor Lorenz of The Atlantic for posting allegedly homophobic tweets in the past.[34]

Personal life

Donaldson was born on May 7, 1998.[35] He resides in Greenville, North Carolina, and graduated from the Greenville Christian Academy in 2016.[14] According to Newsweek, Donaldson dropped out of college in order to pursue a full-time career as a YouTuber.[12] He has an older brother named CJ Donaldson, who owns a channel named "MrBro".[36]

In June 2019 Donaldson announced that he was dating Maddy Spidell.[37]

During an online interview with Keemstar, Donaldson has said that he has Crohn's disease.[38]

Awards and nominations

Year Ceremony Category Result Ref.
2019Shorty AwardsVlogger of the YearNominated[39]
Streamy Awards Breakout Creator Won [40]
Ensemble Cast Nominated
Creator of the Year Nominated
2020 Kids' Choice Awards Favorite Male Social Star Nominated [41]
Shorty Awards YouTuber of the Year Won [42]

References

  1. MrBeast [@MrBeastYT] (May 7, 2019). "I'm going give someone random who retweets this tweet $10,000 because it's my birthday and I feel like being nice (you have to be following me so I can dm you the code if you win)" (Tweet). Retrieved January 24, 2020 via Twitter.
  2. MrBeast [@MrBeastYT] (April 16, 2019). "My 21st birthday is coming up and I can't wait to celebrate it in Las Vegas by gambling an unhealthy amount of money" (Tweet). Retrieved January 24, 2020 via Twitter.
  3. "ScaleLab Content Creators - ScaleLab.com". ScaleLab. 2020. Archived from the original on March 7, 2020. Retrieved April 30, 2020.
  4. Griffin, Louise (November 28, 2018). "Inside the world of Mr Beast, the YouTuber helping PewDiePie keep his top spot". Metro. Archived from the original on December 27, 2018. Retrieved December 27, 2018.
  5. Donaldson, Jimmy (July 8, 2016). "100,000 SUBSCRIBERS.EXE". YouTube. Retrieved November 13, 2019.
  6. "MrBeast's YouTube stats". Social Blade. Archived from the original on November 13, 2019. Retrieved November 13, 2019.
  7. Leskin, Paige (December 12, 2019). "21-year-old YouTuber MrBeast was one of the most-viewed YouTube creators in 2019 — check out how he got his start and found success with elaborate stunts and giveaways". Business Insider. Retrieved January 24, 2020.
  8. Alexander, Julia (October 25, 2019). "MrBeast changed YouTube and launched an entire genre of expensive stunt content". The Verge. Archived from the original on December 18, 2019. Retrieved March 14, 2020.
  9. "Help Us Plant 20 Million Trees - Join #TeamTrees". teamtrees.org. Retrieved May 17, 2020.
  10. Leskin, Paige (December 19, 2019). "YouTuber MrBeast's tree-planting campaign reached its goal of raising $20 million. Here's the list of prominent people who have donated, including Elon Musk, Jeffree Star, and even the CEO of YouTube". Business Insider. Archived from the original on February 9, 2020. Retrieved May 8, 2020.
  11. "Night Media Signs Top Influencer, "MrBeast"". Business Wire. January 23, 2019. Archived from the original on May 26, 2019. Retrieved May 26, 2019.
  12. Asarch, Steven (April 2, 2019). "How YouTuber MrBeast Pulled Off a Real-life Battle Royale in three Weeks". Newsweek. Archived from the original on November 9, 2019. Retrieved May 26, 2019.
  13. "MrBeast". Archived from the original on March 17, 2020. Retrieved March 14, 2020 via YouTube.
  14. Wanbaugh, Taylor (July 30, 2018). "Greenville YouTuber MrBeast racks up millions of views". Business North Carolina. Archived from the original on October 7, 2019. Retrieved October 30, 2018.
  15. Alexander, Julia (December 28, 2018). "MrBeast, YouTube's viral philanthropist, explains where all that money comes from". The Verge. Archived from the original on December 17, 2019. Retrieved February 9, 2020.
  16. Farquhar, Peter (January 12, 2017). "Millions of people watched YouTuber 'MrBeast' count to 100,000". Business Insider. Archived from the original on October 7, 2019. Retrieved October 30, 2018.
  17. MrBeast (February 17, 2017). "Counting To 200,000 (Road To A Mil)". YouTube. Event occurs at . Archived from the original on August 19, 2017. Retrieved October 31, 2018.
  18. Grasso, Samantha (May 28, 2017). "Watch these YouTubers attempt to break a fidget spinner record". Daily Dot. Archived from the original on October 7, 2019. Retrieved October 30, 2018.
  19. "MrBeast Hosts Real-life Battle Royale Tournament". Associated Press. March 14, 2019. Archived from the original on May 26, 2019. Retrieved May 26, 2019.
  20. Hale, James (March 13, 2019). "MrBeast Drops Video Of Real Life, EA-Sponsored 'Apex Legends' Battle". Tubefilter.
  21. Lorenz, Taylor (May 24, 2018). "'YouTube's Biggest Philanthropist' Has a History of Homophobic Comments". The Atlantic. Archived from the original on July 15, 2019. Retrieved October 30, 2018.
  22. Palmer, Ewan (October 22, 2018). "Who is MrBeast? North Carolina Server tipped $10,000 for two drinks by YouTube star". Newsweek. Archived from the original on October 7, 2019. Retrieved October 30, 2018.
  23. MrBeast (December 23, 2018). "Giving $100,000 To A Homeless Person". YouTube. Archived from the original on November 8, 2019.
  24. Mr. Beast (April 4, 2019). "Donating $100,000 To Shroud In Real Life". YouTube. Archived from the original on November 7, 2019.
  25. Staff Report (February 5, 2019). "YouTubers MrBeast, Jake Paul spotted at Sup Dogs". The East Carolinian. Archived from the original on May 26, 2019. Retrieved May 26, 2019.
  26. Hamilton, Isabel Asher (February 4, 2019). "PewDiePie's war with T-Series hit the Super Bowl, as YouTuber Mr Beast turned up to the game with 'Sub 2 PewDiePie' shirts". Business Insider. Archived from the original on May 26, 2019. Retrieved May 26, 2019.
  27. Ellingson, Annlee (January 31, 2018). "How Honey helps users keep their New Year's resolution to save money". L.A. Biz. Retrieved May 8, 2020.
  28. Alexander, Julia (October 25, 2019). "MrBeast partners with more than 600 YouTubers, including PewDiePie and MKBHD, to plant 20 million trees". The Verge. Archived from the original on October 28, 2019. Retrieved October 30, 2019.
  29. Tenbarge, Ken (October 27, 2019). "Here's why the top YouTubers from all corners of the platform are talking about planting 20 million trees for #TeamTrees". Insider Inc. Retrieved October 30, 2019.
  30. Amos, Andrew (December 20, 2019). "MrBeast's Team Trees smash $20 million goal with days to spare". Dexerto. Archived from the original on December 28, 2019. Retrieved December 28, 2019.
  31. "TeamTrees". www.facebook.com. Retrieved December 19, 2019.
  32. Williams, David (October 30, 2019). "YouTube star MrBeast wants to plant 20 million trees. Elon Musk, Jack Dorsey, and more are helping him do it". CNN. Archived from the original on October 30, 2019. Retrieved October 31, 2019.
  33. Leskin, Paige (November 10, 2019). "A YouTuber launched a viral campaign to plant 20 million trees by 2020. Here's the list of prominent people who have donated, including Elon Musk, Jeffree Star, and other tech CEOs and YouTube personalities". Business Insider. Retrieved November 19, 2019.
  34. Lorenz, Taylor (May 24, 2018). "'YouTube's Biggest Philanthropist' Has a History of Homophobic Comments". The Atlantic. Retrieved June 1, 2020.
  35. MrBeast (May 7, 2016). "18th Birthday QNA - Mom's Hair Dryer Age?". YouTube. Archived from the original on December 22, 2019. Retrieved April 14, 2019.
  36. "MrBro". YouTube. Archived from the original on December 22, 2019. Retrieved September 13, 2019.
  37. Leskin, Paige (March 4, 2020). "21-year-old YouTuber MrBeast was one of the most-viewed YouTube creators in 2019 — check out how he got his start and found success with elaborate stunts and giveaways, Business Insider". Business Insider Malaysia. Archived from the original on February 16, 2020. Retrieved February 16, 2020.
  38. Keem, Daniel (April 5, 2018). "MrBeast Fake Videos? #DramaAlert MrBeast (INTERVIEW!) Deji Interrupts!". Retrieved November 6, 2018.
  39. "MR. BEAST Nominated in VLOGGER OF THE YEAR". Shorty Awards. Archived from the original on March 7, 2019. Retrieved March 7, 2019.
  40. Staff, Variety; Staff, Variety (December 14, 2019). "Streamy Awards 2019: The Complete Winners List". Variety. Archived from the original on December 14, 2019. Retrieved May 2, 2020.
  41. "Nickelodeon Kids' Choice Awards | KCA 2020". www.kidschoiceawards.com. Archived from the original on March 15, 2020. Retrieved May 3, 2020.
  42. Shorty Awards (May 4, 2020). "MrBeast wins YouTuber of the Year || 12th Annual Shorty Awards". YouTube. Retrieved June 1, 2020.
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