Hero Cycles

Hero Cycles was established in 1956 in Ludhiana Punjab and started with manufacturing bicycle components. Today, Hero Cycles is one of the world’s largest manufacturers of bicycles and producing 19,000 cycles per day.[9] Hero Cycles is part of Hero Motors Company.[10]

At present, Hero cycles exports[11] to over 70 countries including Germany, Poland, Africa, Finland, UK[12] and Europe etc. The company is ISO9001 & ISO14001 certified from BVC of UK and recognized by the R&D department by the Indian government.

The company has over 250 suppliers network, approx. 2800 dealerships & over 7610 employees. Hero Cycles has also entered into Mid Premium, Premium & Super Premium segment under the brand names Hero Sprint,[13][14][15] Hero Sprint Pro[16] & UT (formerly called —Urbantrail).[17] As part of its strategy to further cement its position in the fast-growing premium cycling segment in India, Hero Cycles acquired Firefox Bikes, India’s largest premium bicycle brand. Firefox Bikes has an established presence in pan-India through a network of 160 outlets and has been growing at a three-year CAGR of 35% in revenue.[18][19][20][21]

Hero Cycles Ltd, also has acquired a majority stake in Avocet Sports Limited, to mark its entry into the high-value cycle market in Europe as part of its aggressive growth plans in Europe. Avocet is one of the top three distributors of bicycles, e-bikes, bicycle parts and accessories in the UK.[22][23] Insync Bikes brand was launched by Avocet in November 2018.[24]

The company has also acquired a majority stake in Sri Lanka’s leading bicycle manufacturer, BSH Ventures, further boosting its manufacturing capacity.[25][26][27][28]

Hero’s has found itself a place in the Guinness Book of World Records[29] for being the single largest producer of bicycles.

Hero Cycles is part of Hero Motors Company (HMC).[30]

The HMC family[31][32] is made up of organizations such as Hero Cycles Ltd., Avocet Sports (UK),[33] BSH (Sri Lanka), Firefox,[34] Spur,[35] HGD,[36] Hero Motors,[37] Munjal Hospitality,[38][39] Munjal Kiriu,[40] ZF Hero[41] and OMA.[42]

Hero Cycles, Ludhiana, Punjab[43]

Hero Cycles, Ghaziabad, Uttar Pradesh[44]

Hero Cycles, Bihta, Bihar[45]

BSH Ventures Pvt. Ltd., Sri Lanka[46]

ZF HERO Chasis Systems, Pune, Mahrashtra[47][48]

ZF HERO Chasis Systems, Chennai, Tamil Nadu[49]

Munjal Kiriu, Manesar, Haryana[50]

Munjal Kiriu, Ahmedabad, Gujarat[51][52]

• Hero Motors company

• Hero Group