Hearst Shkulev Media

Hearst Shkulev Media / InterMediaGroup is a Russian media holding[1][2] that publishes brands as ELLE, Elle Girl, Elle Decor, MAXIM, Marie Claire, «Happy Parents» / Parents, Psychologies, DEPARTURES, Antenna-Telesem, StarHit, Va-Bank in Russia and Ukraine.[3]

Hearst Shkulev Media
Private
IndustryMass media
FoundedMoscow, Russia
(March 4, 1998 (1998-03-04))
Headquarters
Moscow
,
Russia
Key people
Victor Shkulev
ParentHearst 
DivisionsHearst Shkulev Digital
SubsidiariesHearst Corporation
Websitewww.hearst-shkulev-media.ru

Branches

Hearst Shkulev Digital is a digital media branch of Hearst Shkulev Media, comprising a network of women's Internet portals (Sites Elle.ru, WomansDay.ru, Starhit.ru, MarieClaire.ru, ElleGirl.ru, Parents.ru, Psychologies.ru), project MaximOnline.ru, mobile applications[4] and digital editions.

Regional Network of Hearst Shkulev Digital is a network of city portals such as NGS,[5] the city portal of Ekaterinburg E1.RU, Nizhny Novgorod NN.RU and NNOV.RU,[6] Samara city's "Samara24",[7] Perm city portal PRM.RU, Sochi's "Sochi Express" and Novokuznetsk's Job24.

The total audience of the Hearst Shkulev Digital's projects[8] is more than 11 million visitors per month. Hearst Shkulev Media ranks in the Top 10 media companies in Russia by audience.[9]

Hearst Shkulev Media has 55 regional branches and representative offices in Russia and Ukraine. The total circulation of publications exceeds 11 million, the total audience is over 16.2 million readers.[10]

History

Until 2011, the company was owned by Hachette Filipacchi Médias. In June 2011 Hearst Corporation acquired a 50% stake and its name was changed to Hearst Shkulev Media.[11]

Partner and parent company of Hearst Shkulev Media is Hearst Corporation one of the largest media conglomerates.[12]

The total audience of Hearst Shkulev Digital projects in Russia according to TNS Web Index for May-October 2013 was 11.7 million people.[13]

In 2015 Hears Shkulev Media’s partner Hearst Corporation complied with new law on foreign capital in the media and sold parts of its shares and lost more than 20% ownership in print and electronic media companies.[14]

Team

Viktor Shkulev serves as President of Hearst Shkulev Media.[15]

References
  1. FIPP - Members Directory:Hearst Shkulev Group
  2. CrunchBase - Hearst Shkulev Media
  3. Sanoma closes down operations in Ukraine, Interfax-Ukraine (17 November 2014)
  4. Apps Hearst Shkulev Digital on iTunes
  5. http://www.ngs.ru Novosibirsk City Website
  6. Roem.ru:The publisher of magazines Maxim and Elle went to the online video and e-commerce (in Russian)
  7. "Hearst Shkulev Media купил сайт Zarplata.ru". www.sostav.ru (in Russian). Retrieved 2020-06-29.
  8. Hearst Shkulev Digital (russian)
  9. Top 20 media companies to reach in RuNet (russian)
  10. TNS Russia, NRS Russia September 2013 - February 2014
  11. "Виктор Шкулев закрыл сделку по покупке Woman.ru". TAdviser.ru. Retrieved 2020-06-29.
  12. "Вакансии компании Hearst Shkulev Media и ИнтерМедиаГруп, Группа компаний - работа в Москве". hh.ru (in Russian). Retrieved 2020-06-29.
  13. "Топ-20 медиахолдингов по охвату в Рунете". $LOCALE/site/title (in Russian). Retrieved 2020-06-29.
  14. "Американская Hearst уступила Виктору Шкулеву 80% совместного бизнеса в России". Ведомости (in Russian). Retrieved 2020-06-29.
  15. "Наталья Шкулева - Свободная Пресса". svpressa.ru (in Russian). Retrieved 2020-06-29.
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