Everette Taylor

Everette Taylor is an African-American serial entrepreneur, marketing executive and public speaker. He is the CMO of Artsy and founder of ET Enterprises which includes the marketing firm MiliSense, social media software company PopSocial, ArtX and GrowthHackers.[1][2]

Everette Taylor
Born (1989-06-23) June 23, 1989
Richmond, Virginia
Alma mater
Occupation
American Entrepreneur
Websitewww.everettetaylor.com

Early life and education

Taylor was born and raised in Richmond, Virginia. He attended Virginia Polytechnic University after overcoming homelessness in high school.[3]

Taylor is a member of Alpha Phi Alpha fraternity.[4]

Career

At the age of 19 Taylor started an event marketing software company, which was sold two years later. After dropping out of college, he became the VP of marketing at software company Qualaroo, a behavioral insight survey software, which was later acquired by Xenon Ventures in 2014. While at Qualaroo, together with Sean Ellis, Taylor started GrowthHackers,[5] which is an online growth hacking community and a software as a service (SaaS).

In 2014, Taylor founded the marketing firm MilliSense,[6] which he named after his mother; Millicent. Taylor later became the Marketing Officer (CMO) at the online custom sticker company Sticker Mule. After his position as a growth strategist for Microsoft,[7][8] Taylor joined the on-demand car rental delivery company Skurt[9] as the CMO; this company was later acquired by Fair.[10] In 2016, founded the social media software company PopSocial which achieved a revenue of $2 million (USD) in its first year of operation.

Taylor founded ET Enterprises in 2018. [11]

In 2018, he partnered with actress Zoe Saldana,[12] to launch media platform BESE[13] and the drug and alcohol addiction prevention app Hayver.[14]

Philanthropy

Taylor launched the clothing line Unity Over Self with NFL athlete Brandian Ross in 2013, to raise money for children with autism.[15]

In 2015, Taylor started giving out scholarships to college students struggling to pay for tuition and books starting with his alma mater Virginia Tech.[16]

He is a known supporter of diversity and gender equality initiatives such as CODE2040, Wonder Women Tech, and Black Girls Code.[17]

Awards and recognition

Black Enterprise Magazine named Everette Taylor Social media Influencer of the year in 2016.[18]

The Root included Taylor in their Root 100 list of the most influential African Americans in 2017.[19]

In 2017 was named a brand ambassador for NASA's Technology Transfer Program to advocate for the commercialization of NASA technologies and introduce NASA's technology portfolio to his network.[20]

In 2018 made Forbes 30 under 30 list for his work in marketing and advertising with PopSocial which in its first year reported more than $2 million in revenue.[21]

References
  1. Frimpong, Kofi (2017-04-26). "Interview With Everette Taylor, VP of Marketing at Skurt and Serial Entrepreneur". Huffington Post. Retrieved 2019-01-10.
  2. Staff, VoyageLA. "Meet Everette Taylor of ET Enterprises in Downtown LA - Voyage LA Magazine | LA City Guide". Retrieved 2019-01-19.
  3. "Everette Taylor – How a 17-year-old who was homeless in High School rose to become the Chief Marketing Officer at Skurt". Breaking Into Startups. Retrieved 2018-05-27.
  4. "Alpha Phi Alpha's Everette Taylor Opens Up About Building Four Million-Dollar Companies Before 28". Watch The Yard. 2018-04-03. Retrieved 2019-01-09.
  5. "Marketing Maven Everette Taylor on the Best Strategies for Startups". Fortune Magazine. 2016-03-16. Retrieved 2018-06-01.
  6. "BE MODERN MAN: MEET 'THE CMO' EVERETTE TAYLOR". Black Enterprise. 2015-06-14. Retrieved 2018-06-01.
  7. "11 Entrepreneurs on Snapchat Who Are Doing It Right". Inc. 2016-03-18. Retrieved 2018-05-29.
  8. "The Simple Lessons Everette Taylor Has Learned About Being An Entrepreneur". Huffington Post. 2017-12-06. Retrieved 2018-05-30.
  9. "Interview With Everette Taylor, VP of Marketing at Skurt and Serial Entrepreneur". Huffington Post. 2017-04-26. Retrieved 2018-05-30.
  10. "Fair nabs funding of around $50M, acquires rental car delivery service Skurt". TechCrunch. 2018-02-05. Retrieved 2018-05-30.
  11. Staff, VoyageLA. "Meet Everette Taylor of ET Enterprises in Downtown LA - Voyage LA Magazine | LA City Guide". Retrieved 2019-01-19.
  12. "Zoe Saldana Is Launching BESE Media Brand to Inspire Generation Z and Latinx Audiences". US Magazine. 2018-02-28. Retrieved 2018-06-02.
  13. "Everette Taylor". Philly Tech Week. Retrieved 2018-06-02.
  14. "Alpha Phi Alpha's Everette Taylor Opens Up About Building Four Million-Dollar Companies Before 28". Watch the Yard. Retrieved 2018-06-02.
  15. "Failure Is An Option And Other Advice From Millennial Marketing Genius Everette Taylor". 2015-09-13. Retrieved 2018-05-29.
  16. writer, Zach Hoopes, news staff. "VT alumnus offers textbook scholarships". Collegiate Times. Retrieved 2019-01-19.
  17. "Championing Change From Inside Silicon Valley". Huffington Post. 2015-06-30. Retrieved 2018-05-29.
  18. "@Everette Taylor, CMO of SKURT, receives 2016 @blackenterprise Social Influencer of the Year Award. #TECHCNXT". DT Dingle of Black Enterprise. Retrieved 2018-07-12.
  19. "The Root 100 2017". The Root. Retrieved 2018-07-05.
  20. "NASA's Technology Transfer Program Announces New Brand Ambassador, Everette Taylor". NASA Official Website. Retrieved 2018-07-12.
  21. "Everette Taylor, 28". Forbes. Retrieved 2019-01-19.
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