Edelweiss (magazine)
Edelweiss was a Swiss monthly women's magazine published in Zurich, Switzerland. The magazine was part of Ringier. It was among the best-selling women's magazines of Switzerland.[1] It was in circulation between 1998 and 2015.
| Categories | Women's magazine |
|---|---|
| Frequency | Monthly |
| Publisher | Ringier AG |
| Year founded | 1998 |
| Final issue | 2015 |
| Country | Switzerland |
| Based in | Zurich |
| Language | German |
History and profile
Edelweiss was launched by the media company Ringier Romandy in 1998.[2] The magazine was published on a monthly basis.[2] It was headquartered in Zurich and was printed in German.[3] Later its headquarters was moved to Lausanne.[4]
Laurence Desbordes was appointed editor in chief in 2005.[2] In 2008 a sister magazine of Edelweiss, Edelweiss Men, was started.[5] In 2013 Edelweiss sold 19,048 copies.[4]
In 2015 Edelweiss merged into Bolero, its sister magazine.[3]
References
- Gianni Haver; Robert Middleton (15 April 2015). Swissness in a Nutshell. Schwabe AG. p. 23. ISBN 978-3-905252-64-4. Retrieved 14 April 2017.
- "Das Magazin EDELWEISS in neuem Gewand". Ringier (in German). 28 April 2011. Retrieved 14 April 2017.
- "Bei Ringier fusioniert Westschweizer Frauenzeitschrift "Edelweiss" mit "Bolero"". Neue Zurcher Zeitung (in German). Lausanne. 2 March 2015. Retrieved 14 April 2017.
- "Edelweiss rate card 2014" (PDF). G+J Media. Retrieved 14 April 2017.
- "Edelweiss Men a new magazine for the western Swiss man". Publicitas. 9 May 2008. Retrieved 14 April 2017.
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