Drop bear

Stories about drop bears are generally used as an in-joke intended to frighten and confuse outsiders while amusing locals, similar to the jackalope and other North American fearsome critters. Tourists are the main targets of such stories.[8][9] These tales are often accompanied by advice that the hearer adopt various tactics purported to deter drop bear attacks—including placing forks in the hair, having Vegemite or toothpaste spread behind the ears or in the armpits, urinating on oneself, and only speaking English in an Australian accent.[6][10]

A 2016 episode of Nature's Weirdest Events theorized that the "drop bear" may have started as a long-persisting Australian native memory of encounters with Thylacoleo carnifex, the now-extinct marsupial lion, including showing an old native rock painting that seems to show a Thylacoleo standing on a tree branch.[11]

The website of the Australian Museum contains an entry for the drop bear written in a serious tone similar to entries for other, real, species. The entry classifies the Drop Bear as Thylarctos plummetus and describes them as "a large, arboreal, predatory marsupial related to the koala", the size of a leopard, having coarse orange fur with dark mottling, with powerful forearms for climbing and attacking prey, and a bite made using broad powerful premolars rather than canines. Specifically it states that they weigh 120 kilograms (260 lb) and have a length of 130 centimetres (51 in).[1] The tongue-in-cheek entry was created for "silly season".[12][13] The Australian Museum also established a small display in the museum itself, exhibiting artefacts which it stated "may, or may not, relate to actual Drop Bears."[13]

Australian Geographic ran an article on its website on 1 April 2013 (April Fools' Day) purporting that researchers had found that drop bears were more likely to attack tourists than people with Australian accents.[14] The article was based on a 2012 paper published in Australian Geographer, and despite referencing the Australian Museum entry on drop bears in several places, images included with the Australian Geographic article were sourced from Australian Geographer and did not match the Australian Museum's species description.[6][1][14]

The drop bear featured also in an advertisement for Bundaberg Rum. In the ad, the rum's mascot, the Bundy Bear is with a group of young men on a camping trip. As the men are sharing and opening cans of the rum, they notice a group of young female German tourists setting up a tent nearby. In an apparent attempt to win the women's attention, the men explain to them that they cannot camp there due to the presence of drop bears, and clumsily attempt to explain what a drop bear is. As the women show signs of knowing it is a hoax, the Bundy Bear drops from a tree above onto their tent, sending them screaming to the men's camp area. He gestures to one of the men from the ground, who acknowledges his support in winning the women's attention. The ad ends with the entire group, including the bear, sharing Bundaberg Rum at the men's campsite. [15]

The feature film Drop, based around the concept of the drop bear, will be released to cinemas in 2021.[16]

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