Bisk Farm

Bisk Farm is a brand which is owned by SAJ Food Products (P) Ltd, a part of the Aparna Group of Companies. It is a fast-moving consumer goods (FMCG) company, headquartered in the city of Kolkata in the Indian State of West Bengal.

Bisk Farm
Private Sector
IndustryManufacturing
GenreFast Moving Consumer Goods (FMCG)
Founded2000
FounderKrishnadas Paul
Headquarters,
India
Number of locations
all over india [1]
Area served
India, Bhutan, Nepal.
Key people
  • K.D.Paul

(Chairman)

  • Arpan Paul (Jt.MD)
  • Vijay Singh (Adl.MD)
  • Phalguni Chaudhuri (Exec Director of SAJ Food Products (P) Ltd)
ProductsBakery products, including biscuits, cakes, cookies, rusks, extruded snacks, filled wafers, baked Savouries, Danishes, Pastries, Breads and other Confectionery items[2]
RevenueRs.700 crores ( USD 110 Mn)
OwnerSAJ Food Products (P) Ltd, a part of the Aparna Group of Companies
Number of employees
3500
ParentAparna Group of Companies
DivisionsBiscuits, Cookies, Cakes, Rusks, Extruded Snacks, Filled wafers
SubsidiariesBisk Farm Just Baked
Websitewww.biskfarm.com

Since it was formed in the year 2000, Bisk Farm products have been available throughout Eastern and North Eastern India, and parts of South, Central and North India. The company eventually aims to market its products across the country.

The company produces a total of 97 products from Biscuits, Cookies, Cakes, Rusks, Extruded Snacks, Filled Wafers and controls 15% of market share in East India, Britannia being the major competitor in the region. Some popular brands are The Top, Googly, Spicy, Just Ginger, Bourbon, Cheese Cream .[3] It also sells freshly made snacks, breads and sandwiches through its brand-owned "Just Baked" stores, along with desserts like pastries and muffins.

References

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