BRIGHT SIDE

BRIGHT SIDE is a YouTube channel operated by Cyprus-based media publisher TheSoul Publishing. The channel uploads videos regarding how-to trivia as well as history and knowledge. As of December 2019, it is the 37th-most subscribed YouTube channel in the world, with over 35 million subscribers (Main Channel) and over 6 billion views.[1][2]

This article is about the YouTube channel. For the first studio album from OBB, see Bright Side. For other uses, see The Bright Side.
OriginCyprus
Websitebrightside.me
YouTube information
Channels
Years activeMarch 2017–present
GenreEducation
How-to
Subscribers35.2 million
Total views6.6 billion
Updated June 13, 2020

History

Bright Side was created on 15 March 2017 as a channel for uploading videos about history, knowledge and how-to trivia. The channel focuses on releasing animated videos with general content about facts and riddles.[3] Bright Side has been described as a "popular content farm channel".[4]

In June 2019, Bright Side made Angus Barbieri's fast into a YouTube sensation after creating an animated video documenting Barbieri's 382-day fast. The video received over 300,000 views within a week of its upload.[5]

It's most popular video is caled "13 Tips on How to Survive Wild Animal Attacks" which was created in late 2017. As of June 2020, the video has almost 80 million views, the channel's most popular video.

The channel is operated by TheSoul Publishing, a Cypriot company founded by Russian developers Pavel Radaev and Marat Mukhametov. The company also owns the channels 5-Minute Crafts, Bright Side, 5-Minute Crafts Kids, 5-Minute Crafts Girly, 7-Second Riddles and 5-Minute Magic.[1] The company releases 1,500 videos a month, "operates 40 Facebook pages in 10 languages and has 550 employees".[3]

See also

References
  1. Kaplan, Lisa (2019-12-18). "The Biggest Social Media Operation You've Never Heard of Is Run Out of Cyprus by Russians". Lawfare. Retrieved 28 December 2019.
  2. "BRIGHT SIDE's YouTube Stats (Summary Profile)". socialblade.com. Retrieved 28 December 2019.
  3. Jennings, Rebecca (2018-11-12). "Why YouTube is riddled with bizarre DIY videos". Vox. Retrieved 28 December 2019.
  4. McCluskey, Megan (2019-09-04). "This '5-Minute Craft' YouTube Channel Is Captivating the Masses". Time. Retrieved 28 December 2019.
  5. Reporter (2019-06-28). "Fife man Angus Barbieri's incredible food fast becomes a YouTube hit". The Courier UK. Retrieved 28 December 2019.
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