Albino Blacksheep

Albino Blacksheep is an animation website made in Toronto, Ontario, Canada that publishes member submitted digital media. Most of these are movies or games created with Adobe Flash. The website also features image galleries, audio files, and text files. Additionally, there was a mobile section that provided ring tones, screensavers, and wallpaper for mobile phones.[3]

Albino Blacksheep
Type of site
Entertainment website
OwnerSteven Lerner
Created bySteven Lerner
URLAlbinoBlacksheep.com
Alexa rank 113,254 (July 2018)[1]
CommercialNo
RegistrationOptional
LaunchedJanuary 4, 1999 (1999-01-04)[2]

Etymology

According to the site's creator Steven Lerner, the name is an intentional oxymoron; by definition, a black sheep cannot be an albino because it quite obviously possesses skin pigmentation. He also points out that "black sheep" can also be interpreted as "outcast" and that the site's title could be interpreted to refer to an albino outcast.[4]

Albino Blacksheep frequently refers to itself as ABS.

History

Albino Blacksheep was founded on January 4, 1999,[5] by Steven Lerner, to promote his band of the same name, which was started in 1996. Very little information on the band Albino Blacksheep exists. In 2000, Steven took a web design course and redesigned the website. This new incarnation contained rants, graphical images, and a video stream from Lerner's video camera.

Perhaps Lerner's first famous work was in 2003, with his site's Google bomb for French military victories. Between then and 2006, the site had been growing in popularity, receiving about 1.50 million pageviews per day.[6]

Albino Blacksheep is also famous for being a major portal for Flash animation and animutation (a Flash animation style created by Neil Cicierega in 2001). The popular Web game Musical Lantern can be found on this site.[7] The website also helped the band Tally Hall achieve some notability after posting their music video Banana Man.[8]

On April 1, 2007, Lerner changed the homepage to a joke homepage, designed to make people think that the site had been bought and turned into "Google Animations". The joke was reinforced by a fake blog stating that "Albino Blacksheep has been acquired by Google Inc. for roughly $32 million in stock options. The deal was discussed over a casual breakfast in Mountain View, California between the Canadian-born founder of Albino Blacksheep and the Google co-founders and CEO. Plans are underway for Google Inc. to tie its services and software into the former Albino Blacksheep website which will go by the new name Google Animation."[9]

Notes and references
  1. "Albinoblacksheep.com Traffic, Demographics and Competitors - Alexa". www.alexa.com. Retrieved 2018-07-30.
  2. "BlackSheep.com WHOIS, DNS, & Domain Info - DomainTools". WHOIS. Retrieved 2016-12-15.
  3. Mobile Section on Albinoblacksheep.com.
  4. The Meaning by Sners of Albinoblacksheep.com.
  5. "BlackSheep.com WHOIS, DNS, & Domain Info - DomainTools". whois.domaintools.com. Retrieved 2018-06-15.
  6. Site Stats as of March 23, 2006.
  7. McLean, Brett. "Musical Lantern". Albino Blacksheep.
  8. Quirky Michigan band pops into Rehoboth by Kim Silarski of the Gannett News Service, posted December 17, 2005.
  9. Blacksheep, Albino. "Google Animation". www.albinoblacksheep.com. Retrieved 2018-06-15.
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