Affirm (company)

Affirm is a privately held financial technology company headquartered in San Francisco.[1] Founded in 2012, the company operates as a financial lender of installment loans for consumers to use at the point of sale to finance a purchase.[2][3]

Affirm
Privately held company
IndustryFinance
Headquarters
San Francisco, California
,
U.S.
Key people
Max Levchin
ProductsConsumer loans, Installment loan
Websitewww.affirm.com

History and founding

Affirm was founded in 2012 by Max Levchin, Nathan Gettings and Jeffrey Kaditz,[4][5] as part of the initial portfolio of startup studio HVF.[6] Levchin, who co-founded PayPal, became CEO of Affirm in 2014.[7]

In October 2017, the company launched a consumer app that allowed loans for purchases at any retailer.[8]

The company announced a partnership with Walmart in February 2019. Under the partnership, Affirm is available to customers in store and on the Walmart website.[9][10]

Since its founding, Affirm has partnered with e-commerce platforms including Shopify,[4] BigCommerce, and Zen-Cart.[11]

References
  1. "Affirm, Inc.: Private Company Information - Bloomberg". www.bloomberg.com. Retrieved 2019-05-08.
  2. "Affirm: Most Innovative Company". Fast Company. Retrieved 2019-03-24.
  3. December 11, CBS News; 2018; Am, 7:46. ""Buy now, pay later": Critics concerned about new online payment plans". www.cbsnews.com. Retrieved 2019-05-08.CS1 maint: numeric names: authors list (link)
  4. KOKALITCHEVA, Kia (October 27, 2015). "Lending company Affirm takes on bricks and mortar shopping". Fortune. Retrieved 2019-03-24.
  5. Friedman, Zack. "Is PayPal Co-Founder Max Levchin Making The Next Credit Card Killer?". Forbes. Retrieved 2019-05-08.
  6. MacMillan, Douglas (2014-06-09). "PayPal Co-Founder Max Levchin Raises $45 Million for Startup Affirm". WSJ. Retrieved 2019-03-24.
  7. D'Onfro, Jillian. "PayPal Cofounder Max Levchin Is The New CEO Of A Finance Startup That Has Quietly Raised $45 Million". Business Insider. Retrieved 2019-03-24.
  8. Cagle, Susie (2017-11-29). "Would You Take Out a Loan for a Pair of Jeans?". Racked. Retrieved 2019-03-24.
  9. Wack, Kevin (February 27, 2019). "Walmart teams with Affirm to offer point-of-sale loans". American Banker. Retrieved 2019-03-24.
  10. "Affirm's latest partnership brings its alternative financing to Walmart's US stores and website". TechCrunch. Retrieved 2019-05-08.
  11. PYMNTS (2016-11-30). "Affirm Supports Four More eCommerce Platforms". PYMNTS.com. Retrieved 2019-03-24.
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.