Wide release

In the American motion picture industry, a wide release is a motion picture that is playing nationally. This is contrast to a film that is having premiere showings at a few cinemas (usually in New York and Los Angeles), or is in limited release at selected cinemas in larger cities around the country. Specifically, a movie is considered to be a wide release when it plays in 600 cinemas or more in the United States and Canada.[1]

In the U.S., films holding an NC-17 rating have almost never received wide releases. Showgirls (1995) is the only film with an NC-17 rating to have a wide release.[2]

The 1975 film Breakout was the first major studio film to go into wide release in its opening week, with Columbia Pictures distributing 1300 prints nationwide, combined with a heavy national advertising campaign.[3]

See also

References

  1. About Movie Box Office Tracking and Terms. Box Office Mojo. Retrieved 2010-08-28.
  2. First Major Film With an NC-17 Rating Is Embraced by the Studio
  3. Wyatt, Justin (1998). "From Roadshowing to Saturation Release: Majors, Independents, and Marketing/Distribution Innovations". In Lewis, Jon. The New American Cinema. Durham, North Carolina: Duke University Press. ISBN 0-8223-2115-7, p 78

Further reading

  • Dade Hayes and Jonathan Bing, Open Wide: How Hollywood Box Office Became a National Obsession, Miramax Books, 2004. ( ISBN 1401352006)
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