Viva Radio
City | Brooklyn, New York |
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Slogan | "Viva Radio – Bringing online radio back on track!" |
Owner | American Apparel |
Website |
Viva Radio (Viva) was an eclectic, Brooklyn, New York-based Internet radio station. Music programming was drawn from a roster of contributors known for their passion and depth of music knowledge. Each contributor had their own profile with extensive playlist archives, and shows were available after their original time of airing. Viva offered a picture, bio and contact information for its contributors.
The station ran 24 hours a day, 7 days a week. Viva was the official in-store music and audio network for American Apparel stores and may have played live in over 160 of its retail locations worldwide. The website for Viva Radio is no longer available.
Mission
Viva was known for the depth of its programming, because each DJ was hand selected for the strength of their musical selections. Shows covered genres like dance music, indie rock, pop, rap and jazz.
The station was founded in June 2006. It had 60,000 unique listeners a month. Viva was created in order to give DJs, musicians, art and fashion personalities a place to showcase their favorite music.
Its slogan was "Bringing radio back on track!"
Contributors would put together new shows for the station weekly. Viva had 57 contributors, many of them from Los Angeles and New York City. The site is currently unavailable.
Viva had a studio in Park Slope, Brooklyn for conducting live shows and interviews.
VivaLive Series
VivaLive was a series where the station would record and rebroadcast live music performances. The station would loosely edit the live material with interviews reflecting artist mood and experience. Each part of the series was one to two hours long and aired about two weeks after the recording date. Recordings included performances by: !!!, Battles, Bonde Do Role, Black Dice, Glass Candy, The Fucking Champs, The Rapture and Simian Mobile Disco.
Viva Me + You Series
In addition to regular programming, Viva invited contributors and others to come into the Brooklyn studio to record live broadcasts, known as Me + You sessions. Guests played music and discuss their selections. Past Me + You participants included: Amazing Baby, Suzanne Vega, Dandy Warhols, Dennis Coffey, Calvin Harris, Matthew Dear, Black Lips, Mike Bones, Christy and Emily, Andrew W.K., Jon Glaser, MGMT, Excepter, Dark Meat, The Teenagers, Tyvek, Dez Mona, King Khan, Jeffrey Jensen, Love as Laughter, Jennifer O'Connor, Growing, The Fiery Furnaces, Tilly and the Wall, Jay Reatard, Yacht Rock's JD Ryznar, Fiasco, Japanese Motors, Deertick, Times New Viking, Secret Machines, The Duke Spirit, Matthew Young, Ssion, Chairlift, McCarthy Trenching, Craig Wedren, Here We Go Magic, Nite Jewel, Kinetic Stereokids, Violens, Micachu and the Shapes, Suckers, Doug Paisley, White Rabbits, Cheveu, Kurt Vile, The xx, Gary War, Simian Mobile Disco, Sexy Crimes, Hugh Cornwell, The Raveonettes, So So Glos, Hospital Bombers, The Moi Non Plus, Findlay Brown, Glass Rock, Tune-Yards, Holly Miranda, Oh No Ono
Naked Fridays
One of Viva Radio's most recent radio programs that featured weekly mixes from the newest up and coming DJs from North America. The inspiration for Naked Fridays came from the Midwest lunchtime and midnight hour DJ mixes on house, hip hop, and R&B stations like Detroit's WJLB, and Chuck Chillout's Saturday Nights on NYC's KISS 98.7 FM. These radio mixes have produced international club hits. Recent contributors included Joseph Colbourne, Justine D, and Tropical Jeremy.
77 Boadrum Online Companion
Viva hosted a site with exclusive video footage from the Boredoms 77 Boadrum drum event. On July 7, 2007, devoted participants and fans gathered at the Empire-Fulton Ferry State Park in Brooklyn's DUMBO neighborhood to experience an ensemble of 77 drummers performing as "one giant instrument" under the direction of Japanese music legends the Boredoms. The Viva site hosted video interviews with many of the drummers, as well as a rare interview with Boredoms leader Yamantaka Eye.
Viva Contributors
Contributor | Show title and link |
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Andrew Vincent | Music: Response |
The Art Decade Team | Art Decade Radio |
Billy J | Electric Adolescent |
Brendan Timmins | Nadnerb’s Urban Cuisine |
Brian Tipton | Killing Time |
Brother Horden | N.Soul UK |
Bryan Camphire & Harry Bleakly McDowell IV | Promise & Warning |
Byron S | Like-Like or Like |
Brian Szente | Zestrogen |
Carlos Pavan | Smooth City |
Candice & Sullivan | Pump Up the Volume |
Casey Masback | Sometimes Almost Always |
Cat Hartwell | Closet Jams |
CFCF | Do You Want New Wave or Do You Want the Truth? |
Corey Reid | L.A. Chuck Tennis Dream |
Dan Selzer | Pyjamarama |
Daniel Roversi | VIVA BRAZIL |
Dara and An Ancient Bison | Seeing Ear Dogs |
Dave Renard | Deadheat |
Deano Sounds | Cultures of Soul |
Derek Caterwaul | Freeform Caterwaul |
DJ BWYSE | She Talks in Stereo |
Dulce Fernandez | Sensacion En Espanol! |
Dylan Alexander | Wild Wild Life |
Earmon Harkin | Reckless Radio |
Flavorpill | Flavorpill Radio |
Gabriele Caroti | The Thicket |
Ted Shumaker | Gay Beach |
Gary Beauvais | Other Realms |
Gerry Mak | Raise Your Horn To Asgarth |
Glen Szabo | Absinthe & Presents |
Greg Baise | La Vie C’est Chouette |
INgrooves | INgrooves 101.9 |
Iris Alonzo | Life Partners |
J. Tripp | Strange Baby |
Jason Jones | Divers Songs |
Jay Schleidt & Boy With Man Head | The Acid Living Room |
JAZ | The Weejun Hour |
Jill Bradshaw | J’aime Musique |
Johnathan Kochis | That Ish |
Jonny Makeup | Jonny Makeup |
Joseph Colbourne | Straight Down to the Bone |
Kim Sorise | SoundHouse |
Lady Starlight | Metal for Muthas |
Larry Grogan | Funky 16 Corners Radio Show |
Lazlo Kovacs & Boy Hasoi | HEAPS |
Lisa and Christine | Red Velvet |
Louise Paradis | Oui |
Mae Moreno | the Perfect Prescription |
Mark Walat | SLY |
Martin Bruneau | MercyBlow |
Marylouise Pels & Vanessa Giovacchini | POSSO |
Matteo Ciambella | Yokopoco |
Matthew Sanders | Limosique |
Max Wowch | Burger Time |
Maxwell Williams | Maximum Thrills |
Mechatransducer | Mechatransducer |
Micah Moses | Public Sensory Forum |
Nate Walton | Above the Clouds |
Nathan Brown | Joy! |
Olivier Zeitoun | CIRCE |
Peter Gunn & Flex Unger | Clean & Humble Radio |
Peter Jacobson | Wrecks |
Piper K | Black Hole |
Marylouise Pels & Vanessa Giovacchini | POSSO |
Reynard Seifert | California Select |
Rob Low | Slow and Low |
Ryan Creed | 120 Minutes Forever |
Ryan Hamilton | You Could Be Free Again |
Sambarella DJ | The Gruv Gallery |
Sebastien Tellier | Sexual Radio |
Sheri Barclay | The Barclay Hour |
Street Carnage | Street Carnage Plus One |
Subbacultcha! | Subbacultcha! |
Tobias Rochman | Slang King |
Troy Russell | Believe It, Achieve It! |
Zach Gunsel | That in the Workplace |