The Key the Secret

"The Key The Secret"
Single by Urban Cookie Collective
from the album High on a Happy Vibe
B-side "Remix"
Released 1993
Format
Length 3:40
Label Pulse 8
Songwriter(s) Rohan Heath
Producer(s) Chapter
Urban Cookie Collective singles chronology
"The Key The Secret"
(1993)		 "Feels Like Heaven"
(1993)

"The Key the Secret"
(1993)		 "Feels Like Heaven"
(1993)
Music video
"The Key the Secret" on YouTube
1996 Cover
1996 Edition Cover
2004 Cover
2004 Edition Cover

"The Key The Secret" is a song originally released in 1993 by British band Urban Cookie Collective with vocals by British singer Diane Charlemagne. The song is widely regarded as one of the biggest dance anthems of the '90s and has been remixed several times.

Background and release

"The Key The Secret" was very successful globally. It was originally a track written at home by Rohan Heath in a soul and hip hop vein. It was released on the tiny Unheard Records label. After a subsequent re-mix provoked a massive club response it was picked up by the Pulse 8 record label and released in July 1993.[1]

"It pretty much came off the top of my head. I've always had a real interest in songwriting and it just happened to be at the better end of a million ideas I had. I tend to put one hand on my keyboard, play a chord and see what comes out of my mouth. 'The Key The Secret' was actually about taking magic mushrooms, which a lot of people never really realised at the time."

—Rohan Heath talking about how the song was made.[2]

It peaked at number 2 with 16 consecutive weeks on the UK Top 75 singles charts, at number 2 in the Netherlands and at number 4 in Ireland and Australia. "The Key The Secret" was the best-selling Dance song of 1993 and was also picked as the theme tune for a major TV show in Japan with a viewing audience of some 30 million.

"We picked up the remix of this single which we thought had enormous crossover potential. The Key: The Secret was a great success initially in the clubs and when a chart position followed, the popularity spread to younger record buyers. We ended up with a very wide spectrum of record buyers from very young kids to people in their late '20s and this is now being reflected in Europe. (...) Because the first single is very much a one liner, there was a lot of resistance from radio at first. We had to get a Top 40 position to get airplay. We only made a video for the single when we achieved a Top 20 position-we turned it over in five days and got a terrific reaction from TV, which made the single shoot up the charts."

—Pulse-8 MD Frank Sansom talking to Music & Media about the song.[3]

In 1996, the track was remixed and again entered the UK charts peaking for 1 week at number 52. It was remixed again in 2004, this time peaking at number 31 in 2005.[4] An uptempo Eurodance remix was also made by DJ Dougal and Mickey Skeedale for Dancemania Speed in 1998.

A remix of the song was also included in episode 2 of the second series of Channel 4's drama series Queer as Folk in 2000.

Music video

The music video of "The Key The Secret" was directed by Lindy Heymann.[5]

Charts

Chart (1993) Peak
position
Australia (ARIA Charts)[6] 4
Austria (Ö3 Austria Top 40)[7] 7
Belgium (Ultratop Flanders))[8] 5
Canada Dance/Urban (RPM)[9] 3
Europe (Eurochart Hot 100)[10] 10
Germany (Official German Charts)[11] 5
Ireland (IRMA)[12] 4
Italy (Hit Parade Italia)[13] 18
MTV Europe (European Top 20)[14] 2
Netherlands (Dutch Top 40)[15] 1
Netherlands (Single Top 100)[16] 2
New Zealand (Recorded Music NZ)[17] 31
Spain (AFYVE)[18] 13
Sweden (Sverigetopplistan)[19] 23
Switzerland (Schweizer Hitparade)[20] 7
UK Singles (Official Charts Company)[21] 2
US Billboard Hot Dance Club Play[22] 26

Cover versions

"The Key, The Secret" was more recently covered by Phobos & Deimos. In 2000, the German pop singer Jasmin Wagner heavily samples the chorus and the beat of the song in the German version as "Er ist so süß", which was released on her fourth studio album Die Welt gehört Dir.

Official versions

  • "The Key, The Secret"
  • "The Key, The Secret" (Glamourously Developed Mix)
  • "The Key, The Secret 2004" (Northstarz Club Mix)

References

  1. ↑ "URBAN COOKIE COLLECTIVE THE KEY, THE SECRET..." mellofestival.co.uk. Retrieved 2017-02-06.
  2. ↑ "Whatever happened to... Urban Cookie Collective?". digitalspy.com. Retrieved 2017-02-06.
  3. ↑ Watson, Miranda. "Urban Cookie Collective Find Key To Europe" (PDF). Retrieved 2018-04-11.
  4. ↑ British Hit Singles and Albums 19th Edition
  5. ↑ "Lindy Heymann". mvdbase.com. Retrieved 2017-01-31.
  6. ↑ "URBAN COOKIE COLLECTIVE - THE KEY: THE SECRET (SONG)". swedishcharts.com. Retrieved 2017-02-06.
  7. ↑ "URBAN COOKIE COLLECTIVE - THE KEY: THE SECRET (SONG)". swedishcharts.com. Retrieved 2017-02-06.
  8. ↑ "URBAN COOKIE COLLECTIVE - THE KEY: THE SECRET (SONG)". swedishcharts.com. Retrieved 2017-02-06.
  9. ↑ "RPM Dance". RPM (Dec 18, 1993). Retrieved 2018-03-08.
  10. ↑ "Music & Media: Eurochart Hot 100" (PDF). Music & Media. Retrieved 2018-01-15.
  11. ↑ "URBAN COOKIE COLLECTIVE - THE KEY: THE SECRET (SONG)". swedishcharts.com. Retrieved 2017-02-06.
  12. ↑ "The Irish Charts – Search Results – The Key the Secret". Irish Singles Chart. Retrieved 25 September 2018.
  13. ↑ "Indice per Interprete: U". Hit Parade Italia. Retrieved 2018-03-12.
  14. ↑ "Charts-Surfer: Search through the Music-Charts". charts-surfer.de. Retrieved 2018-04-02.
  15. ↑ "Nederlandse Top 40 – week 44, 1993" (in Dutch). Dutch Top 40 Retrieved 25 September 2018.
  16. ↑ "URBAN COOKIE COLLECTIVE - THE KEY: THE SECRET (SONG)". swedishcharts.com. Retrieved 2017-02-06.
  17. ↑ "URBAN COOKIE COLLECTIVE - THE KEY: THE SECRET (SONG)". swedishcharts.com. Retrieved 2017-02-06.
  18. ↑ Salaverri, Fernando (September 2005). Sólo éxitos: año a año, 1959–2002 (1st ed.). Spain: Fundación Autor-SGAE. ISBN 84-8048-639-2.
  19. ↑ "URBAN COOKIE COLLECTIVE - THE KEY: THE SECRET (SONG)". swedishcharts.com. Retrieved 2017-02-06.
  20. ↑ "URBAN COOKIE COLLECTIVE - THE KEY: THE SECRET (SONG)". swedishcharts.com. Retrieved 2017-02-06.
  21. ↑ "The Key The Secret". officialcharts.com. Retrieved 2017-02-06.
  22. ↑ "Urban Cookie Collective". billboard.com. Retrieved 2017-02-06.
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