Telecom Argentina

Telecom Argentina S.A
Sociedad Anónima
Traded as BCBA: TECO2
NYSE: TEO
Industry Telecommunications
Founded 1990
Headquarters Buenos Aires, Argentina
Key people
Elisabetta Ripa (CEO)
Mariano Ibañez (Chairman)
Products Telecommunications services
Revenue Increase ARS 40.496.000.000 (2015)
Number of employees
16,224 (2015)
Website www.telecom.com.ar

Telecom Argentina is the major local telephone company for the northern part of Argentina, including the whole of the city of Buenos Aires. Briefly known as Sociedad Licenciataria Norte S.A., it quickly changed its name, and is usually known as simply Telecom within Argentina.

Telecom Argentina's local telephone market, together with Telefónica de Argentina in the southern part of the country, was part of a duopoly until October 8, 1999. Telecom also operates mobile phone service Personal and Internet service provider Arnet.

History

In 1990, Argentina started to privatize most of its state-owned utilities: power, water, trains, and telecommunications, just to name a few. The monopoly of state-owned phone service ENTel was split into two territories: France Télécom was given the "upper half" of the country, from the middle to the north, and Telefónica was given the southern part. Each company was given an initial 7 year monopoly beginning on November 8, 1990. Initially, other companies were given exclusive licenses for international long distance, as well as cellular phone service. France Télécom later sold its part of the company to the Argentine Werthein Group.

Its Puerto Madero headquarters were designed by the American architectural studio of Kohn Pedersen Fox, and inaugurated on February 18, 1998. [1]

Telecom building in Puerto Madero, Buenos Aires.

Both local phone companies turned their systems into profitable operations in just a few years, despite the terrible conditions they inherited from ENTel. In the worst years of ENTel, a line activation would take several years. The telephone wiring layout across the country was undocumented. At privatization in 1990, the wait was still 4 years to get new service and 40 days for repair.[2]

Starting off with severe downsizings, Telecom Argentina started to invest into the country, but there was little outside capital investment; rather, a small portion of earnings were reinvested. Years later, all of the phone network was upgraded to a state-of-the-art system, from central telephone exchanges up to the wires going into homes; by 2005, 98% of the ENTel network infrastructure had been replaced.

Unlike many other privatized companies in Argentina, Telecom inherited an inefficient company and turned it into a working, profitable company. In contrast, railway in Argentina were sold to private corporations and cost the state US$1,000,000 per day in subsidies to operate 30,000 km of railroads until the state owned railway company, Ferrocarriles Argentinos was created in 2015.

In 2005, the Bank of New York was appointed as trustee, registrar and paying and transfer agent for Telecom Argentina's $1.5 billion debt restructuring, the biggest Argentine debt restructuring to date. The restructure involved the exchange of $2.8 billion in outstanding debt for newly issued exchange notes and cash, and involved consent requests and instructions for over 1100 creditors.[3]

Personal

Logo of Personal, the mobile-phone division of Telecom Argentina.

Telecom Personal S.A., owned by Telecom Argentina, is one of only 3 mobile phone companies in Argentina. Personal used a similar logo to Telecom itself until November 2011, when they switched into a new handwritten logo combined with nine brand colors.[4][5]

Telecom Personal owns 67.5% of Paraguayan mobile provider Núcleo S.A., which started in 1998 and also does business under the brand name Personal.[6]

Telecom Argentina has agreed with Uruguayan state telcom ANTEL to operate as a reseller of Ancel services in that country. Mexican mobile phone Claro has asked the national telecommunications regulating entity not to allow Personal to arrive to Uruguay.[7]

Criticism

Critics of Telecom argue that, when it received government subsidies to provide service in remote areas, it either didn't provide the service, or just installed public telephones. Critics also point to the high prices charged by the company, and to the fact that, unlike much of the world, Argentine customers have to pay per minute, rather than a fixed price.

In contrast, defendants of the system point out that the 011 area code (called AMBA, most of Gran Buenos Aires) provides local phone access to five to six million users (15-16% of the total population of the country), making a flat-rate type of service economically impossible.

Due to the lack of long requested flat telephone rates for local calls, specially to connect to Internet, a lot of users installed ADSL services from Arnet, Telecom's Internet service provider. The company was heavily criticised when it decided to limit ADSL users to 4 GB per month and charge for extra traffic, a decision which was promptly reversed.

Other critics to the company are centred on the lack of information on their offers, and obscure contracts with prices not including taxes, and other important information.

Ownership

As of 2016, current approximate ownership of Telecom Argentina is:[8]

  • 54.74% by Nortel Inversora S.A., controlled by Sofora Telecomunicaciones, a consortium made up of:
  • 45.23% publicly traded
  • 0.03% employee stock ownership program

See also

References

  1. https://www.emporis.com/buildings/119699/torre-telecom-buenos-aires-argentina
  2. http://www.telecom.com.ar/inversionistas/english/sotearc.html (now gone; accessed in 2006)
  3. "The Bank of New York Appointed by Telecom Argentina as Trustee, Registrar, Paying Agent and Transfer Agent". The Bank of New York. 2005-11-03. Retrieved 2007-09-23.
  4. Personal presenta un nuevo logo y desarrollo de identidad de marca - iprofesional.com, November 7, 2011
  5. Telecom Personal se renueva con un logotipo personalizado para cada usuario - Pienso Logo Existo, November 14, 2011
  6. "Siempre primeros!" (in Spanish). Núcleo S.A. 2007-08-31. Archived from the original on 2004-10-29. Retrieved 2007-09-23. Somos el servicio de telefonía móvil Personal ofrecido en Paraguay por la empresa Núcleo S.A. operativa desde el 24 de junio de 1.998. ... Nuestra empresa, Núcleo S.A., está conformada en 32.5% por ABC Comunicaciones (grupo paraguayo) y en 67.5% por Telecom Personal
  7. Un recurso de Claro traba ingreso de otra telefónica móvil en Uruguay - El País, August 28, 2009
  8. Estructura del capital (in Spanish), Telecom Argentina.

Coordinates: 34°35′56.02″S 58°22′0.86″W / 34.5988944°S 58.3669056°W / -34.5988944; -58.3669056

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