Network Television Marketing
Editing Network Television Marketing (NTM) is a private channel on Shalimar Television Network Channel.
NTM was Pakistan's first private television channel, started in 1990 under a three-year agreement with Shalimar Recording & Broadcasting Company (SRBC).[1]
NTM produced plays, stage and music shows. Youngsters including Sania Saeed, Atiqa Odho, Humayoon Saeed, Nadia Khan, Fakhr-e-Alam, and Khalid Anum became comperes and announcers. NTM used to broadcast drama serials including Kashkol, Chand Grihan, Dasht and Nadan Nadia. Initially in 1988 after the formation of Benazir Bhutto government, the semi-private television network "Peoples' Television Network" (PTN) came into existence. PTN was later renamed as Shalimar TV Network, with the full patronage of Shalimar Recording Company. PTN/STN started its broadcast with CNN international on terrestrial beam from Islamabad. Later, Karachi and Lahore stations started. 24-hour-broadcast was agreed upon between CNN International and PTN (STN). Later, BBC World also joined in. However, some of the content of CNN and the BBC was censored.
In 1990, the hours of STN were purchased by NTM from 7:00PM to 11:00PM daily, and 6:00PM to 11:00PM on Saturdays and Sundays. The number of viewers increased. NTM later started morning transmission. After Karachi, Lahore and Islamabad, STN started its stations countrywide.
NTM was closed down in 1999 because of a financial crunch developed.. Later the airtime of STN was purchased by PTV, and STN-Channel 3 came out as a Joint venture of Shalimar Recording and Broadcasting Company and PTV and the satellite beam for the channel was introduced. In 2004, Channel 3 went off the air. Shalimar Recording and Broadcasting Company made an agreement with a private company SSI and converted STN into ATV, a Shalimar Recording and Broadcasting Company channel which is working as a semi-private channel having terrestrial and satellite beams.
Shows and plays of NTM
- Prime Time Shows (on special occasions)
- Chand Garehan (drama)
- Dasht (drama)
- Kashkol (drama)
- Red Card (drama)
- Jaal (drama)
- Parosi (drama)
- Aashiyana (drama)
- Pas-e-Aaina (drama)
- Sitara Aur Mehr-un-Nisa (drama; writer: Anwer Maqsood)
- Nadan Nadia (comedy drama by Babra Sharif)
- She Jee (drama)
- Nokar Key Aagey Chakar (comedy drama by Moin Akhtar)
- Studio Chaar Bees (comedy show by Anwer Maqsood, Moin Akhtar)
- Daak Time (Uncle Sargam/Farooq Qaiser, Nadia Khan's first appearance in television)
- Papa ka kia hoga (long play)
- Zehar (tele-film: Hamayun Saeed, Mishi Khan)
- MCC: Music Channel Chart (music)
- Pepsi top of the pops (music charts; host: Fakhr-e-Alam)
- VJ: Video Junction (music show for new artists)
- Kesa ("candid camera" show by Hanif Raja)
- Manimal (English series)
- Automan (English series)
- The Highway Man (English series)
- The Wizard (English series)
- Wiseguy (English series)
- The Fresh Prince of Bel-Air (English sitcom)
- ALF (English sitcom)
- WCW (wrestling)
- Dr Gulam Murtaza Malik (Islam)