Li (TV channel)
Life Inspired (Li) | |
---|---|
![]() | |
Launched | Tuesday 18 August 2009 (Malaysia and Singapore) |
Closed | Saturday midnight 7 October 2017 at 00:00 MST/SST |
Picture format | 1080i 16:9 HDTV |
Country |
Malaysia Singapore |
Broadcast area |
Malaysia Singapore |
Headquarters |
Kuala Lumpur, Malaysia Singapore |
Website | Official Website |
Li (Life Inspired) is a 24-hour Asian lifestyle high-definition television network in Malaysia and Singapore was officially launched on Tuesday 18 August 2009, Li airs lifestyle-related programmes such as food, home, wellness, travel and style.
The channel is owned by Li TV International Limited and operated by Li TV Asia Sdn Bhd, with its operating headquarters in Kuala Lumpur, Malaysia and regional operating offices in Singapore and Hong Kong.
The channel is not available in the Philippines and Vietnam.
Star Publications Sdn Bhd acts as the airtime sales agent for the channel. Hence, the channel's schedule appears on The Star's TV guide.
On Wednesday 12 July 2017, Li TV announced was officially last or final television broadcast, stop television channel and closing telecast transmission a "closing ceremony" on Saturday midnight 7 October 2017 at 00:00 MST/SST due to losses incurred and headwinds in the media industry. It has reported losses of US$1.62 million (RM6.96 million) for the financial year ended last day 2017.
Programming
The channels airs international content (programmes from Australia, Europe and the United States), as well as Asia content.
Li will feature six content belts:
- Li Ultimate - prime time programmes
- Li Body - wellness programmes
- Li Savour - food programmes
- Li East - Asian programmes
- Li Chic - style programmes
- Li Space - home programmes
References
- "About Li, Life Inspired". Litvchannel.com. Retrieved 2010-06-12.