KQUR

KQUR
City Laredo, Texas
Broadcast area Laredo, Texas
Nuevo Laredo, Tamaulipas
Branding Digital 94.9
Slogan "Solo Éxitos"
Frequency 94.9 FM (MHz)
First air date 1972
Format Spanish Top 40
ERP 100,000 Watts
HAAT 247 meters (810 ft)
Class C
Facility ID 6430
Transmitter coordinates 27°31′14″N 99°31′19″W / 27.52056°N 99.52194°W / 27.52056; -99.52194
Former callsigns KOYE (1972-1999)
Owner R Communications
(MBM Texas Valley Inc.)
Sister stations KBDR-FM KLNT KNEX-FM
Webcast listen
Website KQUR Website

KQUR branded as Digital 94.9 FM is a Spanish and English Top 40 format FM station serving the Laredo, Texas, United States and Nuevo Laredo, Tamaulipas, Mexico markets. KQUR's programming was formerly simulcast over local low-power television station KNEX-LP channel 55.

History

KOYE signed on in 1972 on 92.7 MHz with 3,000 watts of effective radiated power. A year later, it moved to 94.9 and increased its power to 100,000 watts. In 1999, KOYE became KQUR and adopted a rock format known as "Cure 95".

In 2007, KQUR flipped its format from Rhythmic Oldies "Jammin' 94.9" to Hot Adult Contemporary "94.9 The Works - Fully Loaded Music". Initially a success, BMP Radio realized that the Laredo Borderplex needed a more popular format, fitting for the area. So in 2009, the station flipped its format to Mainstream Rock while retaining the name. In February 2012, station ownership moved the format to XHGTS-FM 107.3 FM for a few days; at the time, a Mexican affiliate of Border Media Partners owned and operated XHGTS. As a result, the Digital Spanish Top 40 format that had been on XHGTS was instituted on KQUR.

Coordinates: 27°31′13″N 99°31′20″W / 27.5201716°N 99.5222926°W / 27.5201716; -99.5222926


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