2010 Chilean telethon
The 2010 Chilean telethon was the 23rd version of this telethon, the aim this year being to raise funds for the rehabilitation of children with motor disabilities. The event, which aired over 27 consecutive hours through the Chilean television channels grouped in the National Television Association (Anatel), was held from Telethon Theatre on December 3 and 4 and from the National Stadium in its final stage, and was produced and directed by Mauricio Correa. The poster child was Cristóbal Galleguillos, born with no upper limbs and malformed legs. It is the second national telethon after the Chile helps Chile, aired in March of that year, to be broadcast in HDTV. This version was performed 2 years after the previous because in December 2009 parliamentary and presidential elections took place. This was the first telethon to be held during the government of Eduardo Frei Ruiz-Tagle.
After almost 28 hours of uninterrupted transmission, the amount collected during was CL$ 18,890,559,347 (USD$ 39,167,654), beating, a 13.87%, the original goal. On 21 December, the Fundación Teletón's Directorate gave the final figure achieved in this campaign, reaching a total of CL$24,420,293,420 (USD$50,632,995), 47.20% above the goal set.
Sponsors
| Empresa | Giro | Monto en pesos | Monto en dólares | Monto en euros |
|---|---|---|---|---|
| Aceite Belmont | Aceites | $95 000 000 | $196 973 | 146 €863 |
| Banco de Chile | Banco | $1 000 000 000 | $2 073 398 | 1 545 €927 |
| Campanario | Pisco | $331 086 511 | $686 474 | 511 €836 |
| Cerveza Cristal | Cerveza | |||
| Pepsi | Gaseosa | |||
| Nestlé Pure Life | Agua purificada | |||
| Claro | Telecomunicaciones | $205 747 002 | $426 595 | 318 €070 |
| Colún | Productos lácteos | $108 733 244 | $224 981 | 168 €094 |
| Confort | Papel higiénico | $260 000 000 | $539 084 | 401 €941 |
| LadySoft | Toallas femeninas | |||
| Copec | Gasolinera | $227 109 000 | $470 887 | 351 €094 |
| Daily Gotas | Edulcorante | $120 000 000 | $248 808 | 185 €511 |
| IP Chile | Instituto Profesional | $100 699 144 | $208 789 | 155 €674 |
| LAN Airlines | Aerolínea | $210 000 000 | $435 414 | 324 €645 |
| Livean | Jugo en polvo | $212 500 000 | $440 597 | 328 €510 |
| Lucchetti | Pastas | |||
| Los Héroes | Caja de compensación | $300 000 000 | $622 019 | 463 €778 |
| Mabe | Electrodomésticos | $85 722 400 | $177 737 | 132 €521 |
| Omo | Detergentes | $119 830 000 | $248 455 | 185 €248 |
| Packard Bell | Computación | $100 235 431 | $207 828 | 154 €957 |
| Pampers | Pañales | $100 000 000 | $207 340 | 154 €593 |
| Ripley | Tiendas por departamento | $335 000 000 | $694 588 | 517 €886 |
| Sodimac | Tienda de retail | $460 000 000 | $957 910 | 714 €218 |
| Soprole | Productos lácteos | $255 000 000 | $528 717 | 394 €211 |
| Tapsin | Farmacéutica | $100 245 933 | $207 850 | 154 €973 |
| Té Supremo | Té | $112 000 000 | $232 221 | 173 €144 |